Have you ever wondered how to track affiliate sales accurately?
With so many affiliates promoting your products, it’s not enough to just count clicks. You also need to know which partners are actually driving actual purchases and revenue.
That’s where Affiliate sales tracking with GTM and GA4 comes in. Together, they enable you to capture outbound affiliate clicks, connect them with completed purchases, and generate clear reports within Google Analytics 4.
In this guide, we’ll cover what affiliate sales tracking GA4 is, why it’s important for businesses, and step-by-step instructions on how to set up GTM and GA4 for tracking affiliate clicks, conversions, and sales performance.
Let’s get started!
Continue reading “Track Affiliate Sales with GTM and GA4 (2025 Guide)”