Analytify Blog - Latest Google Analytics News And Insights

Matomo vs Google Analytics: A Detailed Comparison 2024

Updated: September 20, 2024 by Editorial Team

Choosing the right web analytics tool is crucial for any website owner seeking to understand their audience and optimize their online presence. Two platforms, Matomo, and Google Analytics, dominate the market and offer powerful features. They track visitors, clicks, and other cool stuff to help you understand your website’s performance.

This comprehensive guide compares Matomo and Google Analytics, dissecting their unique functionalities, advantages, and drawbacks.

By exploring Matomo vs Google Analytics, you can decide which web analytics tool meets your specific needs.

Let’s get started!

Continue reading →

GA4 Default Channel Grouping (Explained)

Updated: September 5, 2024 by Editorial Team

Are you confused about where your website traffic originates from? GA4 Default Channel Grouping simplifies this by sorting visitors into predefined categories.

Understanding GA4 Default Channel Grouping is necessary for any business owner or marketer who wants to optimize their online presence.

This article will explore what GA4 Default Channel Grouping is and why it matters. We’ll explain the default channel groups and their rules, making it easier to understand how users find your site.

Let’s dive right in!

Continue reading →

How to Setup GA4 Cross-Domain Tracking (Recommended)

Updated: September 23, 2024 by Editorial Team

Have you ever wondered how to accurately track user behavior and interactions across multiple domains in Google Analytics 4?

Look no further because this blog post will explore GA4 Cross Domain Tracking. For webmasters, marketers, and business owners, having a complete understanding of their online traffic is crucial for improving overall website performance.

This blog post will explain cross-domain tracking and how it works in GA4. We will also discuss why it is essential for businesses and how to set it up effectively.

Continue reading →

Top 10 Google Analytics Tips and Tricks (2024)

Updated: September 23, 2024 by Editorial Team

Are you looking to maximize your website analytics with some of the best Google Analytics tips for 2024?

Google Analytics is a powerful tool for anyone who wants to understand their website’s performance and user behavior.

With the latest updates in 2024, there are new features and strategies to explore. Whether you’re a beginner or have been using Google Analytics for years, there’s always something new to learn. These 10 top Google Analytics tips and tricks will help you get the most out of the platform.

Let’s explore the best Google Analytics tips for boosting your online success.

Continue reading →

Google Analytics Conversion Rate (GA4) – Explained

Updated: September 23, 2024 by Editorial Team

Understanding website conversions is crucial for any marketer or business owner. Tracking your conversion rate can provide valuable information about your marketing efforts’ effectiveness and identify areas for improvement.

Whether you’re in e-commerce, lead generation, or content marketing, understanding conversion rate is essential for optimizing your website and achieving your business goals.

Google Analytics 4 (GA4) offers powerful conversion tracking capabilities. This guide dives deep into the GA4 conversion rate and explains its types. We’ll provide step-by-step instructions on locating Google Analytics conversion rate within reports and its significance for website optimization.

Let’s get started to explore more!

Continue reading →

Google Analytics Users: Active Users vs. Total Users and New Users vs. Returning Users

Updated: September 12, 2024 by Editorial Team

Google Analytics 4 (GA4) is a powerful tool for helping businesses understand how people use their websites. It offers many features that make tracking user behavior effortless and more detailed.

Understanding user types in GA4 is important if you’re new to Google Analytics or looking to get more from your data. This guide will explain the four main types of Google Analytics users: Active vs. Total Users and New vs. Returning Users.

You’ll gain valuable information about your website audience by understanding these distinctions. So, we can create targeted strategies that keep them returning for more.

Let’s dive into the exciting world of GA4 user types!

Continue reading →

GA4 Recommended Events (Ultimate Guide 2024)

Updated: September 23, 2024 by Editorial Team

Do you want to discover how GA4 Recommended Events can simplify analytics, offering more profound insights into user behavior?

This guide will teach you about GA4 Recommended Events. We’ll explore what they are, why we use them, and a complete list of recommended events in Google Analytics 4. We will also discuss setting up and confirming your recommended events in GA4.

By the end, you’ll have enough information to better understand your audience through these events and set up your website for success!

Let’s dive right in!

Continue reading →

How to Fix GA4 Debug View Not Working? (2024)

Updated: September 23, 2024 by Editorial Team

GA4 Debug View Not Working? It’s a common difficulty many people face when using Google Analytics 4.

Whether you’re a digital marketer or a web owner, understanding why DebugView in Google Analytics 4 is not working can save you a lot of frustration.

In this article, we’ll explore why is your debug view not showing anything and, most importantly, how to fix Google Analytics DebugView.

Continue reading →

How to Fix Unassigned Traffic in Google Analytics 4

Updated: September 23, 2024 by Editorial Team

Have you ever noticed unassigned traffic in Google Analytics 4 (GA4) when you checked your dashboard? You’re not alone. Understanding GA4 unassigned traffic greatly affects how you see your website’s data and make decisions.

In this guide, we’ll break down everything about unassigned traffic in Google Analytics 4.

Whether you’re new to this or have some experience, you’ll find useful tips here. We’ll explain what is unassigned traffic in Google Analytics 4, why it shows up, and how to fix it.

Continue reading →

Understanding DebugView in Google Analytics 4

Updated: September 23, 2024 by Editorial Team

If you’ve been struggling to understand the ins and outs of GA4 DebugView, you’re in the right place.

Google Analytics DebugView is a game-changer for marketers, analysts, and developers. It provides real-time insights that help troubleshoot and fine-tune the analytics setup.

In this article, we will discuss the importance of DebugView in Google Analytics 4, how to enable it, and everything else you need to master this tool.

Let’s get started!

Continue reading →

1 … 6 7 8 … 20