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Difference Between Average Session Duration and Average Time on page

There is a confusion between the average session duration and average time on page. In this article, I’ll differentiate between these metrics. 

There are different Google Analytics metrics that most of the internet marketers keep their eyes on. These metrics are the number of visitors, the number of returning visitors, page views, bounce rate, sessions, average session duration, and average time on page. Having a solid understanding of these metrics can help you to boost your audience and traffic. 

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