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Author: Editorial Team

Google Analytics for Beginners

Google Analytics for Beginners (Updated Guide 2025)

Updated: by Editorial Team

Are you Confused about how to begin with Google Analytics? This guide is designed specifically for beginners and provides a clear introduction to Google Analytics and its powerful capabilities. 

We’ll walk you through this Google Analytics for Beginners guide, which includes the basics of setting up your account, understanding the Google Analytics interface, and exploring essential reports. With easy-to-follow steps and clear explanations, you’ll quickly grasp what does Google Analytics do and how to use it.

Get ready to learn about Google Analytics Basics with ease!

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how to see referral traffic in Google Analytics

How to See Referral Traffic in GA4

Updated: by Editorial Team

Do you want to know how to see referral traffic in GA4? If yes, you should learn all about the secrets of referral traffic in Google Analytics 4.

Google Analytics 4 (GA4) is a powerful analytics tool. One of the most valuable analytics in GA4 is referral traffic. Google Analytics Referral traffic is the traffic that comes from other websites linking to yours. Think of it like word-of-mouth marketing but in the digital domain. Knowing where your referrals come from is like having a roadmap to your most effective marketing channels.

But here’s the catch: GA4 can be challenging to interpret. And if you’re a WordPress user, you might be missing out on some serious insights. That’s where Analytify comes in.

In this guide, we’ll break down everything you need to know about referral traffic in Google Analytics, from what it is and why it matters to how to see referral traffic in GA4 like a pro.

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How to Use Google Analytics to Increase Traffic

How to Use Google Analytics To Increase Traffic (10 Easy Ways)

Updated: by Editorial Team

Are you looking for ways to increase your website traffic using Google Analytics insights? 

Traffic on your website is the most fundamental metric for measuring the success of your SEO and digital marketing campaigns. Therefore, you need a way to measure the website traffic and discover ways of improving the website’s structure and content. In this article, we’ll discuss how to use Google Analytics to increase traffic and mention ten ways GA4 helps you uncover traffic patterns and areas of improvement.

 Let’s dive into 10 easy ways to make this tool work for you.

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how to implement GA4 Referral exclusion

How to Implement GA4 Referral Exclusion (2025)

Updated: by Editorial Team

Are you interested in learning how to set up GA4 referral exclusion?

Navigating the e-commerce analytics can sometimes feel daunting, especially when you notice oddities in your traffic sources. Many of our WooCommerce or Easy Digital Downloads add-on users have raised concerns upon seeing payment gateway URLs like paypal.com overshadowing the real contributors to their traffic and sales. ‘

If you’re using PayPal to accept payments, you might find that Google Analytics 4 (GA4) attributes transactions to PayPal, missing out on the actual sources driving your e-commerce success. Whether those sources are your website, mobile apps, or specific product links, understanding and crediting them correctly is important for strategic growth.

In this article, we’ll explain the process of managing PayPal Google Analytics integration by setting up Google Analytics 4 referral exclusion for PayPal. By the end, you’ll have a clear roadmap on how to tweak your GA4 settings to prevent PayPal from hijacking your referral traffic, ensuring a clearer, more accurate view of your traffic sources and their contribution to your business’s growth.

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Create Custom Reports in Google Analytics (Step by Step)

How to Create Custom Reports in Google Analytics (Step by Step)

Updated: by Editorial Team

By default, there are many reports on Google Analytics, but a Custom Report is a report that you create yourself. You pick the dimensions (City and Browser, for example) and metrics (Sessions, Pageviews, and Bounce Rate, for example) and decide how they should be displayed. The only requirement to create Custom Reports in Google Analytics is you must specify at least one dimension and one metric. Here, we will discuss how to create custom reports in Google Analytics.

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Reduce bounce rate

How to Reduce Bounce Rate (20 Quick Tips)

Updated: by Editorial Team

Are you struggling with a high bounce rate when visitors leave after just one webpage on your site? 

Don’t worry! In this guide, we’ll explain the bounce rate and the causes of the high bounce rate. We will also share 20 easy-to-understand strategies to improve bounce rate.

The lower it is, the more visitors you keep engaged, which can lead to more sales, signups, or your custom goals. 

Get ready to transform those one-page visitors into happy explorers!

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Link Google Ads to Google Analytics 4

How to Link Google Ads to Google Analytics (A Step-by-Step Guide)

Updated: by Editorial Team

Do you want to connect your Google Ads to Google Analytics account?

Suppose you’re running ads and using Google Analytics to track website traffic and user behavior patterns on your website. In that case, keeping these two information-rich platforms apart makes little sense. The good news is that you can easily connect these platforms and leverage the collected pool of information about the user journey.

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GA4 keywords

How To Track Organic Keywords In Google Analytics 4

Updated: by Editorial Team

Are you wondering how to find GA4 organic keywords?

Understanding how to see keywords in GA4 is crucial for any website owner who wants to fine-tune their SEO strategy and boost organic traffic.

Google Analytics 4 (GA4) has evolved, offering more comprehensive and user-focused analytics. However, one area that often puzzles users is the tracking and reporting organic search keywords. In this article, we’ll discuss about the GA4 keywords in detail, how they work and how to find organic keywords in Google Analytics.

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