Are you confused about where your website traffic originates from? GA4 Default Channel Grouping simplifies this by sorting visitors into predefined categories.
Understanding GA4 Default Channel Grouping is necessary for any business owner or marketer who wants to optimize their online presence.
This article will explore what GA4 Default Channel Grouping is and why it matters. We’ll explain the default channel groups and their rules, making it easier to understand how users find your site.
Let’s dive right in!
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