Editorial Team, Author At Analytify

How to Track User Engagement by Device in GA4 (2026)

Updated: January 23, 2026 by Editorial Team

Ever noticed that your website traffic looks strong? But mobile users don’t engage or convert the same way desktop users do?

That’s where learning how to track user engagement by device in GA4 becomes essential. Users behave very differently across mobile, desktop, and tablet devices, yet many teams still analyze engagement as a single metric.

This often creates blind spots, such as high overall traffic but poor mobile engagement, or most conversions happening on desktop while mobile users drop off.

GA4 solves this by providing device-level engagement data that shows how people truly interact on each device.

In this guide, you’ll learn what user engagement really means in GA4, which device-level metrics matter most, and how to view and compare device data step by step. We’ll also show how WordPress users can simplify device tracking using Analytify.

Let’s get started!

Continue reading →

9 Best Google Analytics Alternatives for 2026 (Compared)

Updated: January 22, 2026 by Editorial Team

Are you feeling overwhelmed by Google Analytics 4? You’re not alone.

Many website owners and marketers find GA4’s dashboards confusing, and its reports hard to follow. Getting comfortable with the system often takes longer than expected.

On top of that, evolving privacy laws such as GDPR and the CCPA make managing user data more complicated. Many businesses are now looking for simpler, privacy-friendly solutions.

The good news is, there are many Google Analytics alternatives that make tracking easier, faster, and more focused. For WordPress users, Analytify stands out, providing clear GA4 insights right in your dashboard, without the complexity.

Beyond GA4, there are other website analytics tools built for simple reporting, easy setup, and privacy-friendly tracking.

In this guide, we will discuss the best Google Analytics alternatives to help you choose the right one for your business.

Let’s get started!

Continue reading →

Data Storytelling with Analytics: How to Turn Metrics into Decisions (2026)

Updated: January 22, 2026 by Editorial Team

Data storytelling with analytics is about turning numbers into stories that actually help you make decisions.

Every day, your GA4 dashboard generates a flood of metrics, sessions, pageviews, and bounce rates, but numbers alone don’t tell the full story. Data storytelling with analytics transforms these raw numbers into actionable insights, helping teams understand what happened, why it happened, and what to do next.

In 2026, with AI-powered summaries and smarter reporting tools, the ability to turn metrics into decisions is more critical than ever. Plugins like Analytify make GA4 data easy to read and act on, so your analytics stop being confusing dashboards and start being business-driving stories.

In this guide, I’ll show you how to use data storytelling to make GA4 analytics meaningful, including practical examples, best practices, and a step-by-step checklist for decision-ready reporting.

Continue reading →

What are Core Web Vitals and Why They Matter for Your Website?

Updated: January 21, 2026 by Editorial Team

What are Core Web Vitals, and how to optimize them? If you’re looking for web performance metrics, you’re at right place

Many websites fail Core Web Vitals not because their content is weak or irrelevant, but because they optimize the wrong performance signals. Chasing perfect PageSpeed scores or one-time fixes often overlooks how real users experience a site across devices, networks, and interactions.

Core Web Vitals are designed to measure consistency in real-world performance, not isolated test results.

Google increasingly favors pages that load fast, respond quickly to user interactions, and remain visually stable during loading. When performance falls short, users abandon pages early, engagement drops, and search visibility suffers. Core Web Vitals play a key role in how Google evaluates these experience signals, especially when competing pages offer similar content.

In this guide, I’ll explain what Core Web Vitals are, why they matter for SEO and user experience, how Google assesses them, and how to measure, improve, and track them effectively using PageSpeed Insights, Google Search Console, and Analytify inside WordPress.

Continue reading →

Conversion Intelligence: Using Analytify to Improve AI-Generated Funnels

Updated: January 21, 2026 by Editorial Team

Ever wondered why some users leave your AI-generated pages without converting, even when traffic, load speed, and design all appear optimized? That’s where conversion intelligence analytics comes in.

AI can build funnels at scale, but it cannot judge funnel quality without analytics. Speed and automation mean nothing if you don’t understand how users actually move through the funnel.

Unlike basic tracking, which only shows whether someone converted, conversion intelligence reveals how, why, and where conversions happen. It follows users’ complete journey across pages, events, and interactions.

With these insights, teams can track AI-generated landing pages, identify which pages perform best, and accurately measure funnel drop-offs.

In this guide, we explain how conversion intelligence works and compare it with traditional tracking. We also highlight common AI funnel challenges and show how Analytify helps teams interpret GA4 data, optimize AI funnels, and improve conversions step by step.

Let’s get started!

Continue reading →

How to Build AI-Optimized Reports Using Analytify (for Teams & Clients)

Updated: January 21, 2026 by Editorial Team

Imagine a client asking for useful information from your WordPress site data, but all your analytics reports are messy and hard to read. This is where AI-optimized analytics reports help.

These reports are well-structured so that AI tools, such as LLMs and virtual assistants, can quickly spot trends, identify issues, and provide clear guidance.

Disorganized data can cause misunderstandings and delay decisions. Tools like Analytify make this process simple. They automatically create AI-ready reports and turn your raw metrics into clear, easy-to-understand information, without requiring hours of manual work.

In this guide, we’ll show how to prepare your WordPress data and build AI-optimized analytics reports. You’ll also learn how to use Analytify to automate, enhance, and share AI-ready analytics reports for teams and clients.

Let’s get started!

Continue reading →

AI Content Creation Strategies & Tools You Should Use in 2026

Updated: January 21, 2026 by Editorial Team

AI content creation is no longer about speed alone; it’s about performance.

While AI tools can generate ideas, drafts, and optimized pages in minutes, many teams struggle to understand why their AI-generated content fails to engage or convert. The problem isn’t AI quality; it’s the lack of measurable feedback.

Modern AI content creation requires more than prompts and publishing. It demands a structured system where AI supports ideation and drafting, humans guide strategy and accuracy, and performance data determines what works and what doesn’t.

By integrating GA4 insights directly into WordPress, plugins like Analytify allow you to evaluate, refine, and improve AI-assisted content where it’s created.

In this guide, we’ll cover proven AI content creation strategies, recommended AI content creation tools, and step-by-step workflows, showing how analytics turns AI output into content that drives traffic, engagement, and measurable growth.

Continue reading →

Analytify 8.0 Release (New Features & Enhacements)

Updated: January 21, 2026 by Editorial Team

We are excited to announce the release of Analytify 8.0, a major update focused on performance, usability, and reliability. This release continues our commitment to making Google Analytics simpler and more actionable within WordPress, whether you manage a single site or multiple client projects.

Analytify 8.0 brings noticeable improvements across both Free and Pro versions. From a cleaner codebase and faster load times to smarter diagnostics and better reporting visibility, this update is designed to make your daily analytics workflow smoother and more dependable.

Below is a detailed look at what is new in Analytify 8.0.

Continue reading →

How to Use Analytify to Track AI-Driven Organic Sessions & Zero-Click Traffic

Updated: January 21, 2026 by Editorial Team

Have you noticed your website rankings staying steady, but traffic seems to drop? If so, you’re not alone, and it’s a new challenge in the age of AI-driven traffic.

With AI-powered search, users often get instant answers, summaries, or zero-click results right on the search page. This means people may read your content without ever visiting your site.

Many site owners experience this confusion in GA4. Where organic traffic appears to drop even though rankings and SEO performance remain stable. This makes it difficult to understand how your content is truly performing.

In this guide, you’ll learn how to track AI-driven traffic, measure AI search traffic impact, and monitor zero-click search analytics. You’ll also discover how to analyze GA4 organic traffic changes using Analytify to track AI-driven organic traffic effectively.

Let’s get started!

Continue reading →

Voice Search Optimization in 2026: How to Optimize Content Using Analytics Data

Updated: January 21, 2026 by Editorial Team

Looking for voice search optimization using analytics data?

Voice search has evolved from a novelty feature to a mainstream discovery channel. Users now speak full questions instead of typing keywords, often on mobile devices, in cars, or via smart speakers. These queries are longer, more conversational, and frequently location-specific.

Modern voice assistants prioritize clear, concise answers often pulled from featured snippets, FAQ sections, or fast-loading, mobile-optimized pages. Traditional content strategies focused on short keywords and desktop behavior are no longer sufficient.

In this article, you’ll learn data-backed voice search optimization strategies, including how to use GA4 insights surfaced through Analytify, measure content performance, and make updates that improve both traditional SEO and mobile voice search SEO.

Continue reading →

1 2 … 36