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Latest Google Analytics Guides, Lists, and Resources All in One Place

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Analytify 6.0 Release

What’s New in Analytify 6.0 (Features & Enhancements)

We are thrilled to announce the release of Analytify 6.0, bringing many exciting new features, improvements, and bug fixes to elevate your website’s analytics experience. This update streamlined the reporting process and introduced several powerful features for better tracking and insights.

Let’s discuss the key highlights in this release.

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Schema Markup in WordPress

How to Add Schema Markup in WordPress (2025)

Have you ever wondered how some websites show star ratings, event details, or FAQs directly in Google search results? That is because of schema markup.

Schema markup is a form of structured data that helps search engines better understand your content. And in 2025, it’s no longer just an extra for SEO. It’s essential.

In this guide, you’ll learn what schema markup is (and how it works in 2025), different types of schema for various content, and how to add schema markup in WordPress.

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GTM Custom JavaScript Variable

GTM Custom JavaScript Variable (Explained 2025)

Are you struggling to track custom interactions in Google Tag Manager (GTM)? While GTM provides built-in variables, sometimes you need more flexibility to capture specific data points or manipulate values dynamically. This is where GTM Custom JavaScript Variables come in. These user-defined functions allow you to extract data, modify event parameters, and enhance your tracking capabilities beyond GTM’s default settings.

In this article, you’ll learn what a GTM Custom JavaScript Variable is, how to create one in GTM, best practices for implementation, and how to troubleshoot common issues. Plus, we’ll explore how Analytify simplifies tracking with automated event monitoring and real-time analytics.

Let us get started!

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Most Common Enhanced Ecommerce Mistakes

15 Most Common Enhanced Ecommerce Mistakes (2025)

Are you making Enhanced Ecommerce mistakes affecting your data accuracy and decision-making? Enhanced Ecommerce via Google Tag Manager (GTM) allows you to track a wide range of user interactions, from product impressions to purchases. Even minor errors in implementation can lead to incomplete or incorrect data, which ultimately impacts your ability to optimize your ecommerce site.

In this blog, we’ll explore the most common Enhanced Ecommerce mistakes often occurring during GTM and GA4 implementation. We’ll also discuss how these ecommerce mistakes in GTM and GA4 can impact your ability to collect reliable data, and share best practices to help you avoid these errors. 

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Google Tag Manager Code: Head or Body

Where to Insert Google Tag Manager Code? (2025)

Where should you place the Google Tag Manager code for the best results? The GTM script placement affects tracking accuracy, page speed, and overall website performance. In this guide, we’ll explore the best GTM code placement based on Google’s recommendations.

Let’s get started!

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15 Website Design Trends in 2025

15 Website Design Trends in 2025 You Don’t Want to Miss

Buckle up, design enthusiasts, because the web design landscape is about to shift. If you are not paying attention, your website is going to look like a relic from the dial-up era. 

You have to compel yourself to forget everything you thought you knew about predictable user experiences and static layouts. They just won’t cut it anymore! 2025 is the year when interactive and immersive web design trends reign supreme, with the heavy influence of AI-powered tools and the focus on building genuine connections with website visitors. 

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How Google Analytics Can Reveal Hidden Opportunities for Higher Rankings

How Google Analytics Can Reveal Hidden Opportunities for Higher Rankings

Many brands deploy complex analytics tools to understand customer behavior on their websites and beyond. Such tools are often expensive and hard to use, but give the same level of insight as the good old Google Analytics. This free app has been around since 2005, getting better and better ever since.

Its latest version, Google Analytics 4 (GA4), can track hundreds of metrics, from scroll depth and page views to engagement rates. These insights enable businesses to fine-tune their marketing campaigns, create better content, and increase organic traffic.

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Analytify vs GA Google Analytics

Analytify vs GA Google Analytics (Compared 2025)

Are you confused about choosing Analytify vs GA Google Analytics for your WordPress website? Both are popular Google Analytics plugins that help track website data, but they offer different features and user experiences.

In this article, we’ll compare Analytify vs GA Google Analytics to help you decide which plugin is the best fit for your website tracking in 2025.

We’ll look at key features, installation setups, analytics dashboards, advanced tracking options, eCommerce integration, and pricing to help you make an informed choice. 

Let’s get started!

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GA4 Custom Metrics

Custom Metrics in Google Analytics 4 (Explained)

How do you measure the unique interactions that matter most to your business? Google Analytics 4 (GA4) offers a variety of default metrics, but they don’t always cover everything you need. That’s where GA4 custom metrics come in. Google Analytics Custom metrics allow you to track specific user interactions, such as button clicks and scroll depth. 

In this guide, you will learn what GA4 custom metrics are, how they differ from default ones, why they’re essential, and step-by-step instructions to set them up. You’ll also learn best practices and how Analytify simplifies the process, helping you refine your analytics.

Let’s get started!

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Google Ads Conversion Tracking not Working

Google Ads Conversion Tracking Not Working? (Solved)

Are you wondering how to fix Google Ads Conversion tracking not working?

Google Ads conversion tracking is necessary to see how well your ads are performing. It helps you understand whether clicks on your ads are turning into valuable actions, like purchases or sign-ups. Without accurate conversion tracking, it’s difficult to know if your campaigns are effective, and you could be wasting money on ads that aren’t bringing the results you expect.

But sometimes, Google Ads Conversion Tracking is not working as expected. You might notice that conversions aren’t showing up in your reports, or you’re unsure whether your tags are firing properly. This can be frustrating, especially when you’re spending money on ads and want to make sure you’re getting a return.

In this article, we’ll walk you through 27 reasons why Google Ads conversion tracking is not working and offer solutions to get it fixed. Whether you’re using Google Tag Manager (GTM) or manually adding tags, we’ve got you covered.

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GA4 Data Streams

GA4 Data Streams (An Ultimate Guide)

Are you struggling to track website and app data efficiently in GA4? With GA4 Data Streams, you can seamlessly combine data from different platforms into a single property, ensuring unified tracking.

In this article, you’ll learn everything about GA4 Data Streams, including what they are, their types, and why they’re essential for unified tracking across platforms. You’ll also get a step-by-step guide on setting them up, managing, and providing tips for troubleshooting common issues. Plus, we’ll explore how Analytify simplifies Google Analytics data streams management, making analytics easier for WordPress users.

Let’s get started!

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