Analytify Blog - Latest Google Analytics News And Insights

Microsoft Clarity vs Google Analytics (Detailed Comparison 2025)

Updated: August 25, 2025 by Editorial Team

When it comes to Microsoft Clarity vs Google Analytics, which tool fits your website’s needs better? Both platforms offer powerful insights, but they serve very different purposes.

Microsoft Clarity Analytics is a free Microsoft web analytics tool that focuses on how users behave on your website with heatmaps, session recordings, and Clarity Funnels.

On the other hand, Google Analytics 4 (GA4) dives deep into traffic, conversions, and marketing attribution, making it the go-to platform for performance tracking and business growth.

In this detailed comparison of Google Analytics vs Microsoft Clarity, we’ll learn what each tool does best, walk through a feature-by-feature GA4 vs Microsoft Clarity comparison, and explore how to integrate Clarity Analytics with Google Analytics 4. We’ll also review the pros and cons of both platforms and see how tools like Analytify make GA4 insights easier to use inside WordPress.

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How to Link Google Search Console to Google Analytics 4 (2025)

Updated: August 26, 2025 by Editorial Team

If you want to link Google Search Console (GSC) with Google Analytics (GA4), it will offer you powerful SEO insights. By combining search query data with user behavior metrics, this integration helps you:

See which keywords drive traffic but don’t convert.

Track click-through rates (CTR) alongside engagement metrics.

Optimize content based on search performance.

In this guide, we’ll explore how to link Google Search Console to Google Analytics 4 step-by-step, troubleshoot common issues, and use Analytify to simplify reporting.

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Understanding Google Analytics Behavior Map (2025 Guide)

Updated: August 23, 2025 by Editorial Team

Have you ever wondered how visitors actually move through your website, and how a Google Analytics behavior map can reveal their whole journey?

Tracking visits alone isn’t enough anymore. You need to know where users come from, which pages they explore, what actions they take, and where they drop off. That’s where behavior flow analysis in GA4 comes in.

With the GA4 behavior flow report, also known as Path Exploration, you can visualize how users move from one page or event to another. Unlike the limited flow reports in Universal Analytics, GA4’s user flow analysis offers a more flexible, event-based model that tracks every interaction.

In this guide, we’ll explore how to access and customize the behavior flow analysis in GA4, break down its key components, and show you how to integrate these insights directly into your WordPress dashboard with Analytify.

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15 Most Crucial SEO KPIs to Track in 2025 (Updated List)

Updated: August 25, 2025 by Editorial Team

Have you ever wondered about the importance of SEO KPIs and which ones to track in 2025?

In 2025, SEO is changing fast. Google’s algorithms are more intelligent, and the competition is more brutal.

AI is reshaping the search engine, and with this fast-paced environment, if you’re not tracking the right KPIs, you could fall behind while others grow.

This is why we bring you this guide, which will show you the 15 most important SEO key performance indicators to watch in 2025.

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What is Google Analytics Benchmarking? (Explained 2025)

Updated: August 25, 2025 by Editorial Team

Have you ever wondered how your website compares to others in your industry?

Google Analytics Benchmarking is a feature that lets you measure your website or app’s performance against similar businesses using industry benchmarks, peer group comparisons, and percentile insights.

Benchmarking is essential because it helps you to find strengths, identify gaps, and spot opportunities for growth by comparing your performance with industry standards.

In this guide, you’ll learn what benchmarking in Google Analytics is, how GA4 benchmarking works, the prerequisites to access it, and how to interpret benchmarking data.

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5 Best White Label Link Building Services for SEO Agencies

Updated: September 17, 2025 by Editorial Team

Can white label link building help you deliver more value to your clients in less time?

Link building eats up a lot of time, and agencies know this better than anyone. When client work piles up, outreach often slips to the bottom of the list. Hiring in-house isn’t always realistic, and most SEO teams don’t have hours to chase down links every week.

That’s why more agencies are teaming up with white label link building providers. These providers handle research, writing, and placements, all while keeping your agency’s name on the final report. It’s an easy way to keep campaigns moving without overextending your team.

In this guide, we’ll look at 5 of the best white label link building services worth considering in 2025, so you can find the right partner to scale your SEO efforts smoothly. The best choice depends on how you work and what your clients expect.

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10 Best AI Tools for SEO: Find a Solution to Streamline the Workflow

Updated: September 17, 2025 by Editorial Team

Ever wondered how AI SEO tools can transform the way you optimize your website?

In 2025, search engine optimization remains one of the drivers of digital marketing. Yet, as the search advances, achieving a competitive advantage becomes more complicated. That’s why using the right software is no longer optional but necessary.

Artificial intelligence is actively becoming a part of the equation. Using artificial intelligence for SEO lets you get more done in less time, deepen data analytics, and forecast the outcomes.

In this guide, we’ll explore AI SEO use cases, review the top software options, and help you understand how to choose the right tool for you.

Let’s dive in and talk about the best SEO AI tools for simplifying your workflow!

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On-Page SEO in WordPress: Ultimate Guide 2025

Updated: August 25, 2025 by Editorial Team

Are you making the most of on-page SEO in WordPress to boost your site’s rankings in 2025?

SEO remains one of the most important factors for boosting search rankings, attracting organic traffic, and creating a better experience for your visitors.

From optimizing titles and meta descriptions to structuring URLs and improving page speed, every on-page element plays a key role in how search engines and users perceive your website.

In this guide, we’ll learn what on-page SEO is, its importance, and key components of on-site SEO. We will also discuss the most effective advanced on-page SEO strategies along with the common mistakes to avoid. It helps you improve visibility, drive more traffic, and keep visitors engaged longer.

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20 Useful Google Search Operators for SEO (2025)

Updated: August 25, 2025 by Editorial Team

Did you know that a few simple Google search operators could improve your SEO strategy in 2025? These powerful commands and symbols allow you to refine search results with accuracy, helping you uncover hidden opportunities that a standard search might miss.

Whether you’re doing keyword research, competitor analysis, or content optimization, search operators using Google can save hours of manual work. From finding indexed pages with the site: operator to discovering backlink prospects with related:, each command acts as a shortcut to the data you need.

In this guide, we will learn what Google Search Operators are, their importance in SEO, the top 20 Google Search Operators for SEO, how to use them effectively, and the role Analytify plays in helping you apply these operators for better insights and results.

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