Social Media has become so embedded in our day-to-day lives that it directly affects what products we buy, what places we go to eat, what clothes we wear, and so on. This particular consumer behavior is important for online sellers as well as bloggers. Unless they have the right Social Media Traffic metrics, they can’t formulate the perfect marketing campaign.
The number of WordPress Websites serving the same market segment is growing every day. The competition is growing harder every second. Only those Websites will stay afloat and retain their market segment who can exploit their strengths properly.
And in order to identify your strength, you need data. Like so many people, you might also be using Google Analytics, but the question is are you checking the most important google analytics reports?
Continue reading “Most Important Google Analytics Reports For WordPress Site”
Are you wondering whether Analytify supports Multisite or not? Yes, it does!
Continue reading “How Analytify Supports Multisite – A Complete Guide”
How can AI in marketing analytics revolutionize your business strategies in 2025?
As the digital landscape becomes increasingly complex, businesses are turning more frequently to AI for marketing analytics to stay ahead of the competition. According to a survey, the U.S. AI market is estimated at $73.98 billion in 2025, with a projected CAGR of 26.95% between 2025 and 2031
By using AI, companies can gain deeper insights into customer behavior, predict trends, and make data-driven decisions with greater accuracy and speed.
But how exactly can businesses leverage AI in their marketing efforts?
In this guide, we’ll discuss how to use AI for marketing analytics effectively. We’ll explore the key AI tools, techniques, and best practices that will help you enhance your marketing campaigns, optimize your data analysis, and improve your overall ROI.
Continue reading “Using AI in Marketing Analytics (2025 Guide)”
WordPress runs 43.2% of sites worldwide. Google Analytics now tracks 55.49% of all web properties globally, with 28.1 million sites running both. There is little debate among leading sources: Google Analytics is more than a reporting tool. It is the foundational source for making real decisions about WordPress content, revenue, and audience growth.
In this blog post, you’ll learn how Google Analytics for WordPress blogs is necessary to optimize your site tracking.
Continue reading “Why Google Analytics Belongs on Every WordPress Blog?”
Are you looking for an easy guide on how to track popups?
Popups are a common feature on websites. They are used to grab attention, promote offers, collect leads, or share important messages. You may have seen popups offering discounts, showing announcements, or asking for email signups.
Tracking popups is essential for understanding how users interact with them. It tells you how often a popup is displayed, clicked, or dismissed. This data helps you improve popup designs and messaging for better results.
Google Tag Manager (GTM) is a tool that simplifies popup tracking. It lets you set up triggers and track popup events without editing your website’s code. Google Analytics 4 (GA4) works alongside GTM to report and analyze these popup interactions.
In this guide, we’ll teach you how to track popups with Google Tag Manager and analyze the results in Google Analytics 4. You’ll also discover how to create reports to evaluate popup performance.
Continue reading “How to Track Popups with GTM and GA4 (Explained)”
If you’re using Google Analytics 4 (GA4) and see “No data available,” it can feel frustrating and leave you wondering what went wrong.
Tracking your website’s performance and visitor behavior is necessary for making informed decisions, so missing data in GA4 isn’t something you can ignore.
This problem is more common than you might think, and the reasons behind it are often straightforward. It could be something as simple as a misconfigured tag, a delayed data update, or even cookie consent settings that block tracking. Whatever the reason, fixing it is essential to get accurate insights.
In this blog, we’ll explore the common causes behind “No data available in Google Analytics 4” and guide you through the steps to resolve them.
Plus, we’ll show you how Analytify can make GA4 tracking more user-friendly and error-free.
Continue reading “No Data Available in Google Analytics 4? (SOLVED)”
Are you sure your Google Analytics is tracking the right data? A Google Analytics Audit is essential to ensure your data collection is accurate and aligned with your business goals. By regularly auditing your GA4 setup, you can identify and resolve issues that may distort key metrics.
This guide covers a detailed Google Analytics Audit Checklist with all the requirements for performing an audit, helping you ensure your GA4 Audit process is thorough and effective. You’ll also discover how tools like Analytify can simplify the process to optimize your analytics.
Let’s get started to learn how to audit Google Analytics!
Continue reading “Google Analytics Audit (A Complete Checklist 2025)”
Are you searching for the best content audit tools?
In today’s SEO era, where algorithms evolve and user behavior shifts, it’s easy for your website content to get lost in the shuffle. The solution is a comprehensive content audit.
In this article, we will discuss content auditing, why it is important, and the 9 best content auditing tools for your website.
Continue reading “9 Best Content Audit Tools to Improve Rankings (2025)”
Are you looking for ways to exclude URL query parameters in Google Analytics 4? If so, you are in the right place.
In Universal Analytics (GA3), this was a built-in feature, but in GA4, it requires a workaround.
URL query parameters, which are bits of information attached to the end of a URL after a question mark (?), play a significant role in how websites function. They pass data between pages, track marketing campaigns, and personalize user experiences. However, when it comes to Google Analytics 4 (GA4), these parameters can create a bit of a mess. They can clutter your reports, skew your data, and even pose privacy concerns.
That’s why learning how to exclude URL query parameters in Google Analytics 4 is a must for anyone serious about data analysis.
Continue reading “How to Exclude URL Query Parameters in Google Analytics 4”