Analytify Blog - Latest Google Analytics News And Insights

How To Track Phone Calls In Google Analytics 4 (3 Best Methods)

Updated: October 6, 2024 by Editorial Team

Did you know that a simple phone call can outperform digital marketing tactics? Recent studies reveal that phone calls are 10-15 times more likely to convert leads than inbound web leads.

The real question is how to track phone calls in Google Analytics 4 to gain valuable insights into the effectiveness of your campaigns. That’s where phone call tracking comes in. With Google Analytics 4 (GA4), you can track and attribute phone calls to your marketing efforts.

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10+ Crucial Ecommerce Metrics to Track in GA4 (2025)

Updated: January 23, 2025 by Editorial Team

Have you ever wondered how to ensure your online store meets its full potential?

It’s no secret that the key to unlocking the success of any ecommerce business lies in understanding and monitoring the right metrics. Ecommerce metrics play a vital role in gauging your online business’s growth and identifying improvement areas.

Google Analytics 4 offers a lot of metrics. With GA4 ecommerce metrics, it has become even more feasible to keep an eye on key ecommerce metrics and optimize your ecommerce performance.

So, which are the top ecommerce metrics to track in GA4 this year? Let’s discuss this in detail.

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Google Analytics 404 Report: How to Quickly Find and Fix 404 Errors

Updated: January 30, 2025 by Editorial Team

Do you want to find and fix 404 errors in Google Analytics? You’re at the right place!

Broken links can negatively impact the user experience. As such, you need to find all 404 errors on your website and remove them ASAP. The good thing is that Google Analytics (and Analytify) helps you find these broken links. Once you find them, you have several options to deal with these errors.

In this article, we’ll cover the basics of broken links and how to find 404 errors in Google Analytics 4 and fix them. We’ll also cover how Analytify makes it really simple to discover the pages with broken links on WordPress.

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How To Add Google Analytics 4 to WordPress (Easy Way)

Updated: February 6, 2025 by Editorial Team

Do you want to know how to add Google Analytics 4 to your WordPress site?

Learn about the two easy ways we’ve described for new and experienced users!

In this blog, we will talk about a very popular topic: how to add Google Analytics 4 (GA4) to your WordPress site. This powerful tool lets you track and analyze your website performance. This gives you valuable information that you can use to make good choices and help your website grow.

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GA4 UTM Parameters [An Ultimate Guide] 2025

Updated: January 23, 2025 by Editorial Team

Would you like to know which marketing campaigns drive the most traffic on your Website with GA4 UTM Parameters?

This is where GA4 UTM parameters will help you to analyze your marketing campaigns. UTM parameters in GA4 will help you track multiple campaigns that you are running and provide the data you will need for campaign optimization.

In this article, we will discuss the UTM parameters in GA4, uncovering how to track and analyze them effectively. If you’ve ever faced the issue of GA4 UTM parameters not working or wondered how to see UTM parameters in Google Analytics, this guide is your one-stop solution.

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How to Set Up Multilingual Ecommerce Website (Sell Globally)

Updated: October 6, 2024 by Adnan

Are you aiming to reach the global market with your products?

In today’s globalized world, with a multilingual ecommerce website, you can reach international audiences and convert their interest into sales. You should create a seamless multilingual online store catering to their needs and preferences.

In this article, we’ll explain various aspects of creating a multilingual ecommerce experience, from identifying your target markets to choosing the right platform and integrating multilingual ecommerce solutions. It provides practical strategies and actionable steps, making it an invaluable resource for anyone looking to take their business global.

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How to Create Advanced Segments in Google Analytics (2025)

Updated: January 23, 2025 by Editorial Team

Have you ever felt overwhelmed by the large volume of data available in Google Analytics, wondering how to filter through it all to find the analytics that could transform your online strategy?

The answer lies in mastering how to create advanced segments in Google Analytics. This powerful feature allows you to filter the noise, zoom in on the data that matters most, and uncover behaviors and patterns that can inform smarter business decisions. Whether you aim to enhance user experience, increase conversions, or tailor your marketing efforts more effectively, advanced segments of Google Analytics offer a gateway to deeper understanding and targeted analysis.

But what exactly are these segments, and how to create segments in Google Analytics effectively to leverage Google Analytics segmenting strategies? If you have these questions in your mind, you’re in the right place.

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Everything You Need to Know About GA4 Custom Dimensions

Updated: October 6, 2024 by Editorial Team

Are you ready to use GA4 custom dimensions for website analytics and user behavior insights? Learn more about custom dimensions and how Analytify can help you master this game-changing tool.

Google Analytics 4 (GA4) has a powerful feature called custom dimensions, which lets you collect and analyze data specific to your business. You can track and measure certain acts or attributes that GA4 doesn’t automatically record by setting up custom dimensions. This gives you more information about how your website works and how people use it so you can make decisions leading to more conversions and revenue.

In this blog post, we’ll discuss in detail about GA4 custom dimensions.

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What is Page Value in Google Analytics (Exclusive Guide)

Updated: October 6, 2024 by Editorial Team

Do you want to know what Page Value is in Google Analytics?

As the website owner, you might want to understand each page’s contribution to revenue and goal accomplishment.

In this article, we’ll take a look at what is page value in Google Analytics, and how you can use it to better understand the performance of your website pages.

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15+ Best Practices for WordPress SEO to Improve Search Rankings (2025)

Updated: January 23, 2025 by Adnan

Improving search engine rankings is crucial for your website, and one way to achieve this is by optimizing WordPress SEO.

WordPress is one of the world’s most popular content management systems (CMS), and it’s no secret that SEO is critical for any website’s success.

In today’s digital age, having a website is not enough; it must rank well in search engines to attract potential customers. WordPress SEO is a complex process that involves optimizing your website’s content, keywords, meta tags, and more.

Here, you will learn the best WordPress SEO Tips and practices that can help you improve your website’s search engine ranking, increase traffic, and ultimately grow your business.

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