Google Analytics Archives

How to View WordPress Site Stats and Page Views (2025 Guide)

Updated: November 1, 2025 by Editorial Team

Ever wonder which of your WordPress pages your visitors love most and which ones they just scroll past?
You’re not alone. Every website owner wants to know what’s working, what’s not, and where people spend their time. That’s where WordPress site stats come in.

Tracking your WordPress statistics at the site and page levels helps you understand your audience. When you can see which blog posts attract visitors, how long they stay, and what leads them to convert, you can make smarter decisions that grow your site faster.

Google Analytics already does a fantastic job of collecting this data behind the scenes. But if you prefer seeing those insights right inside your WordPress dashboard in a more visual and easy-to-navigate way, Analytify has you covered.

In this guide, I will show you how to view your WordPress site stats and check page view stats.

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GA4 Data Thresholding & Privacy: What You Must Know in 2025

Updated: October 28, 2025 by Editorial Team

Have you ever opened your GA4 reports and noticed missing data that doesn’t quite add up?

You’re not alone. Many website owners become confused when parts of their Google Analytics 4 (GA4) reports appear incomplete, and the reason is a feature called data thresholding.

GA4 data thresholding is Google’s built-in privacy protection system to protect user privacy or information by hiding specific data in your reports when audiences are too small or when sensitive details like demographics or interests are involved.

In this article, we will discuss what GA4 data thresholding is, why it occurs, and how to identify GA4 thresholding in reports. Most importantly, you’ll learn how Analytify, the best GA4 plugin for WordPress, helps keep your analytics clear and accurate, even when GA4 limits what you can see.

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Top 10 Benefits of Using Google Tag Manager (2025)

Updated: October 27, 2025 by Editorial Team

Still sending tracking codes to your developer every time you need an update?

You’re not alone! Many website owners face the problem of messy tracking setups, where every new code or tag needs a developer’s help. That’s where Google Tag Manager (GTM) comes in.

GTM is a free tool from Google that lets you add, edit, and manage all your tracking codes from a single dashboard, without touching your website’s code.

Whether you’re setting up Google Analytics, conversion tracking, or custom events, GTM makes the whole process faster and easier, even for non-developers.

In this guide, we will explore the top 10 benefits of using Google Tag Manager and see how Analytify makes it even more powerful for WordPress users.

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Trends in Web Analytics 2025: Emerging Features & What to Watch

Updated: October 26, 2025 by Editorial Team

Web analytics trends 2025 are reshaping how businesses understand and act on their data. This year marks a major shift from basic tracking to smarter, AI-powered insights that help marketers make faster and more confident decisions.

Today, it’s not just about knowing what happened on your website; it’s about understanding why it happened and what will happen next. With privacy-first analytics, real-time dashboards, and AI-assisted reporting, the way we read data is becoming more human and more intuitive.

And if you’re a WordPress user, this evolution is even easier to experience. Tools like Analytify bring advanced Google Analytics 4 (GA4) data directly to your WordPress dashboard, with no technical setup required.

In this article, we’ll break down the key web analytics trends for 2025, explore the emerging features shaping the future, and show how you can stay ahead using smarter, privacy-friendly analytics solutions.

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Content Personalization with Analytics (2025 Guide)

Updated: October 23, 2025 by Editorial Team

In today’s age, users no longer settle for generic online experiences. They expect websites, emails, and digital platforms to understand their needs and deliver personalized content. The kind that feels personal for them.

Whether it’s seeing product recommendations that match their interests or reading blog articles aligned with their goals, personalization has become a defining factor of digital success.

Content personalization uses data to create unique experiences for each user. By looking at behavior, preferences, and demographics, businesses can deliver content that matters. This increases engagement, conversions, and customer satisfaction.

AI and analytics make personalization smarter. Analytics tools like Google Analytics and Analytify show what your audiences or users want. They help adjust content in real-time for better results.

In this guide, you will learn what is personalized content, how to use analytics for content personalization. We will cover AI-driven personalization and show how Analytify makes it simple for WordPress users.

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Google Ads vs Google Analytics (Conversion Tracking)

Updated: October 14, 2025 by Editorial Team

Confused about where to track your conversions, Google Ads vs Google Analytics?

Google Ads focuses on tracking comprehensive conversions directly from ad clicks. Google Analytics (GA4) provides a view of how users interact with your website across multiple traffic sources.

Understanding how these tools work together (and how they differ) can help you avoid reporting confusion and make better budget decisions.

In this guide, I will cover Google Ads vs Google Analytics conversions. You’ll learn what Google Ads conversion tracking is and how GA4 handles conversion tracking differently. We will discuss the major differences between Google Analytics vs Google Ads. We’ll also explain how Analytify simplifies the process by bringing data from both tools into one easy-to-use WordPress dashboard.

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Track Affiliate Sales with GTM and GA4 (2025 Guide)

Updated: October 2, 2025 by Editorial Team

Have you ever wondered how to track affiliate sales accurately?

With so many affiliates promoting your products, it’s not enough to just count clicks. You also need to know which partners are actually driving actual purchases and revenue.

That’s where Affiliate sales tracking with GTM and GA4 comes in. Together, they enable you to capture outbound affiliate clicks, connect them with completed purchases, and generate clear reports within Google Analytics 4.

In this guide, we’ll cover what affiliate sales tracking GA4 is, why it’s important for businesses, and step-by-step instructions on how to set up GTM and GA4 for tracking affiliate clicks, conversions, and sales performance.

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How to View UTM Data in GA4 (Easy Guide 2025)

Updated: September 24, 2025 by Editorial Team

If you’ve set up UTM parameters to track your marketing campaigns, you’ve already made a smart move to gain insights into your traffic sources.

Now you also need to know how to view UTM data in GA4. It can be difficult, especially with its new interface.

In this guide, I’ll share exactly how to view UTM data in GA4, step-by-step, so you can access the valuable UTM analytics you need. Whether you’re tracking campaign performance, ad effectiveness, or traffic acquisition, knowing where and how to track UTM links in Google Analytics is necessary to make informed, data-driven decisions.

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What is Display Traffic in Google Analytics? (Explained 2025)

Updated: September 22, 2025 by Editorial Team

What is display traffic in Google Analytics, and why does it matter?

If you’ve noticed the “Display” channel in GA4 reports, it simply means traffic coming from banner ads, visual ads, or campaigns placed on websites, apps, or YouTube. Many marketers see this data, but aren’t sure how GA4 categorizes it or how it differs from other traffic types.

Understanding GA4 display traffic is important because it helps you measure ad spend, engagement, and ROI more accurately.

In this guide, you’ll learn what display traffic means in GA4, where it comes from, and how GA4 categorizes it. I’ll also cover the difference between display and referral traffic, how to find display traffic data, best practices for tracking, plus how Analytify simplifies display reporting in WordPress.

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Analytify vs Looker Studio (Detailed Comparsion 2025)

Updated: September 23, 2025 by Editorial Team

Imagine you’re trying to grow your business, but the data you need to make decisions is buried in complex reports that are hard to understand. Sounds frustrating, right? That’s where the right analytics tool can make all the difference. But with so many options out there, how do you choose?

When it comes to tracking website performance, marketing campaigns, and customer behavior, Analytify vs Looker Studio are two tools that often come up. Both are powerful, but each serves a different purpose, especially when it comes to report visualization. So, how do you know which one is right for you?

In this article, I’ll explain the features of Analytify compared with Looker Studio, focusing on their key differences and similarities in terms of reporting as the primary focus.

This Analytify vs Looker Studio comparison will help you make an informed choice.

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