Google Analytics Archives

GA4 vs Analytify eCommerce Metrics: Which Metrics to Trust & Why (2025 Guide)

Updated: November 14, 2025 by Editorial Team

Confused about GA4 vs Analytify eCommerce Metrics? Let’s find out which one makes tracking your eCommerce performance simpler.

Tracking WooCommerce performance and sales shouldn’t feel like decoding data science. Yet, that’s exactly how many store owners feel when trying to understand GA4’s detailed reports. It can be overwhelming for non-technical users. Analytify, on the other hand, turns the same GA4 complex metrics into easy-to-understand visuals right inside your WordPress dashboard.

In this guide, we’ll explore why eCommerce metrics are essential for growth, why GA4 feels complicated for store owners, and how Analytify solves those challenges with ready-to-use reports inside WordPress. We’ll also compare GA4 vs. Analytify eCommerce Metrics to help you see which platform offers the clarity and simplicity you need to grow your online store.

Let’s get started!

Continue reading →

How to Set Up GA4 Events Without Code (2025 Guide)

Updated: November 10, 2025 by Editorial Team

Ever wondered how to set up GA4 events without code and track every user interaction on your WordPress site effortlessly?

Google Analytics 4 has shifted from session-based tracking to a powerful event-based analytics model, where every action from page views to button clicks is captured as an event.

While this offers detailed insights, many WordPress users find event setup overwhelming because it often requires coding or Google Tag Manager. As a result, most beginners skip creating custom events entirely.

That’s where Analytify comes in. It’s a beginner-friendly plugin that makes event tracking simple for everyone. With Analytify, you can create GA4 events without code, track GA4 events automatically, and manage all your analytics right from your WordPress dashboard.

In this guide, we will learn how to set up GA4 events without code using Analytify step by step, so you can easily start tracking important user interactions on your site.

Let’s get started!

Continue reading →

Real-Time vs Event-Based Reporting in GA4: Which One to Use When

Updated: November 4, 2025 by Editorial Team

You open GA4 and notice two report types, Real-Time and Events. Both display how users interact with your website, but they do it in entirely different ways. While Real-Time reporting in GA4 shows what’s happening right now, event-based reporting in GA4 reveals what has happened over time.

With the shift from Universal Analytics to GA4, Google moved from a session-based model to an event-based tracking system. Instead of grouping all user actions into a single visit, GA4 tracks each interaction individually. Every click, page view, or form submission is recorded as a separate event, giving a more flexible way to track user behavior in GA4.

But that brings up an important question: When should you rely on Real-Time reports, and when should you trust Event reports?

In this guide, we’ll explore how each report works, what kind of data they show, and how you can use both with Analytify for WordPress to simplify GA4 reporting.

Let’s get started!

Continue reading →

How to View WordPress Site Stats and Page Views (2025 Guide)

Updated: November 4, 2025 by Editorial Team

Ever wonder which of your WordPress pages your visitors love most and which ones they just scroll past?
You’re not alone. Every website owner wants to know what’s working, what’s not, and where people spend their time. That’s where WordPress site stats come in.

Tracking your WordPress statistics at the site and page levels helps you understand your audience. When you can see which blog posts attract visitors, how long they stay, and what leads them to convert, you can make smarter decisions that grow your site faster.

Google Analytics already does a fantastic job of collecting this data behind the scenes. But if you prefer seeing those insights right inside your WordPress dashboard in a more visual and easy-to-navigate way, Analytify has you covered.

In this guide, I will show you how to view your WordPress site stats and check page view stats.

Continue reading →

GA4 Data Thresholding & Privacy: What You Must Know in 2025

Updated: November 4, 2025 by Editorial Team

Have you ever opened your GA4 reports and noticed missing data that doesn’t quite add up?

You’re not alone. Many website owners become confused when parts of their Google Analytics 4 (GA4) reports appear incomplete, and the reason is a feature called data thresholding.

GA4 data thresholding is Google’s built-in privacy protection system to protect user privacy or information by hiding specific data in your reports when audiences are too small or when sensitive details like demographics or interests are involved.

In this article, we will discuss what GA4 data thresholding is, why it occurs, and how to identify GA4 thresholding in reports. Most importantly, you’ll learn how Analytify, the best GA4 plugin for WordPress, helps keep your analytics clear and accurate, even when GA4 limits what you can see.

Let’s get started!

Continue reading →

Top 10 Benefits of Using Google Tag Manager (2025)

Updated: November 4, 2025 by Editorial Team

Still sending tracking codes to your developer every time you need an update?

You’re not alone! Many website owners face the problem of messy tracking setups, where every new code or tag needs a developer’s help. That’s where Google Tag Manager (GTM) comes in.

GTM is a free tool from Google that lets you add, edit, and manage all your tracking codes from a single dashboard, without touching your website’s code.

Whether you’re setting up Google Analytics, conversion tracking, or custom events, GTM makes the whole process faster and easier, even for non-developers.

In this guide, we will explore the top 10 benefits of using Google Tag Manager and see how Analytify makes it even more powerful for WordPress users.

Let’s get started!

Continue reading →

Trends in Web Analytics 2025: Emerging Features & What to Watch

Updated: November 4, 2025 by Editorial Team

Web analytics trends 2025 are reshaping how businesses understand and act on their data. This year marks a major shift from basic tracking to smarter, AI-powered insights that help marketers make faster and more confident decisions.

Today, it’s not just about knowing what happened on your website; it’s about understanding why it happened and what will happen next. With privacy-first analytics, real-time dashboards, and AI-assisted reporting, the way we read data is becoming more human and more intuitive.

And if you’re a WordPress user, this evolution is even easier to experience. Tools like Analytify bring advanced Google Analytics 4 (GA4) data directly to your WordPress dashboard, with no technical setup required.

In this article, we’ll break down the key web analytics trends for 2025, explore the emerging features shaping the future, and show how you can stay ahead using smarter, privacy-friendly analytics solutions.

Continue reading →

Content Personalization with Analytics (2025 Guide)

Updated: November 4, 2025 by Editorial Team

In today’s age, users no longer settle for generic online experiences. They expect websites, emails, and digital platforms to understand their needs and deliver personalized content. The kind that feels personal for them.

Whether it’s seeing product recommendations that match their interests or reading blog articles aligned with their goals, personalization has become a defining factor of digital success.

Content personalization uses data to create unique experiences for each user. By looking at behavior, preferences, and demographics, businesses can deliver content that matters. This increases engagement, conversions, and customer satisfaction.

AI and analytics make personalization smarter. Analytics tools like Google Analytics and Analytify show what your audiences or users want. They help adjust content in real-time for better results.

In this guide, you will learn what is personalized content, how to use analytics for content personalization. We will cover AI-driven personalization and show how Analytify makes it simple for WordPress users.

Continue reading →

Google Ads vs Google Analytics (Conversion Tracking)

Updated: November 3, 2025 by Editorial Team

Confused about where to track your conversions, Google Ads vs Google Analytics?

Google Ads focuses on tracking comprehensive conversions directly from ad clicks. Google Analytics (GA4) provides a view of how users interact with your website across multiple traffic sources.

Understanding how these tools work together (and how they differ) can help you avoid reporting confusion and make better budget decisions.

In this guide, I will cover Google Ads vs Google Analytics conversions. You’ll learn what Google Ads conversion tracking is and how GA4 handles conversion tracking differently. We will discuss the major differences between Google Analytics vs Google Ads. We’ll also explain how Analytify simplifies the process by bringing data from both tools into one easy-to-use WordPress dashboard.

Let’s get started!

Continue reading →

Track Affiliate Sales with GTM and GA4 (2025 Guide)

Updated: November 3, 2025 by Editorial Team

Have you ever wondered how to track affiliate sales accurately?

With so many affiliates promoting your products, it’s not enough to just count clicks. You also need to know which partners are actually driving actual purchases and revenue.

That’s where Affiliate sales tracking with GTM and GA4 comes in. Together, they enable you to capture outbound affiliate clicks, connect them with completed purchases, and generate clear reports within Google Analytics 4.

In this guide, we’ll cover what affiliate sales tracking GA4 is, why it’s important for businesses, and step-by-step instructions on how to set up GTM and GA4 for tracking affiliate clicks, conversions, and sales performance.

Let’s get started!

Continue reading →

1 2 … 26