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Google Tag Manager vs Google Analytics

Google Tag Manager vs Google Analytics (Compared 2025)

Understanding Google Tag Manager vs Analytics is important because these tools are essential for tracking and analyzing website performance. This comparison is particularly relevant for digital marketers, web analysts, and e-commerce businesses.

With years of experience in digital marketing and analytics, we provide detailed insights and practical examples to illustrate the strengths and applications of both tools. 

In this article, we’ll compare Google Tag Manager and Google Analytics and provide detailed explanations to ensure you thoroughly understand both tools and how they can benefit your business.

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How to Get Backlinks in 2024 (Top 20 Strategies)

How To Get Backlinks in 2025 (Top 20 Strategies)

Are you wondering how to get backlinks to enhance your website’s authority and search rankings?

Backlinks are more than just links. They are a testament to the credibility and quality of your content, as others have seen. And guess what? The quality of your backlinks often influences your site’s SEO and ranking on search engines. So, getting backlinks for your website is like having a vote of confidence from the web.

In this article, we will discuss what backlinks are, how to create backlinks, and the top strategies for getting high quality backlinks in 2024.

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how to improve organic CTR

How to Improve Organic CTR (15 Proven Strategies)

Are you looking to improve organic CTR and boost your website’s visibility? Make sure to read this blog post till the end!

Whether you’re an expert marketer or just dipping your toes into the vast ocean of SEO, understanding your organic clickthrough rate (CTR) is important. Because it’s a clear indicator of how well your pages resonate with users’ queries and expectations.

In this article, we will break down everything you need to know about organic CTR, from the basics of what it is, why it matters and the top strategies to improve it.

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what is a best keyword

What is a Focus Keyword (Best Tips to Choose the Right One) 

Imagine writing a great piece, but it never reaches the people who would appreciate it most. That’s where focus keywords step in, ensuring your hard work pays off by drawing in your target audience. Whether you’re a small business owner, a freelance writer, or running a major marketing campaign, understanding this can make a huge difference.

Today, we’re going to discuss focus keywords; what they are, how to choose and effectively use them in your post or page.

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Google Keyword Planner

How To Use Google Keyword Planner (Free SEO Tips 2025)

Are you looking for a definitive guide on how to use Google Keyword Planner?

If you’re looking to refine your keyword research skills, you’re in the right place. Google Keyword Planner is a powerful tool that can unlock insights into the keywords that matter most to your business.

Today, we will explain how this tool works, why it’s invaluable for anyone in digital marketing, and how you can use it effectively without spending a dime on ads. Whether you’re a blogger, a small business owner, or a digital marketer, mastering Google Keyword Planner will help you drive your SEO strategy forward.

By the end of this article, you’ll understand Google Keyword Planner and be equipped with practical steps and strategies for using this tool for your SEO needs. 

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google Analytics 4 Video Tracking

Google Analytics 4 Video Tracking: A Complete Guide (2025)

Do you want to set up and utilize GA4 Video Tracking effectively? If yes, you are in the right place.

Videos have become an integral part of online marketing strategies. Whether you’re a content creator, marketer, or business owner, understanding how your videos engage your audience is crucial. 

Google Analytics 4 Video Tracking offers powerful tools to track and analyze how viewers interact with your videos. 

In this article, we’ll discuss everything you need to know about setting up Google Analytics video tracking. We’ve got you covered, from GA4 Video Tracking for your YouTube content to tracking video plays on any platform.

Continue reading “Google Analytics 4 Video Tracking: A Complete Guide (2025)”
how to check if a site has Google Analytics 4

How To Check If A Site Has Google Analytics (6+ Easy Methods in 2025)

Have you ever peeked at a website and wondered, “Do they use Google Analytics?” 

Around 28.1 million websites use Google Analytics, which clearly illustrates how extensively GA4 is used across the internet. 

Google Analytics is highly valued for its comprehensive data collection and insightful reporting capabilities. You can check the sites if Google Analytics is installed or not.

Maybe you’re curious about a competitor’s strategy, tracking the success of your own marketing campaign, or simply want to understand how a website gathers user data (with ethical considerations in mind, of course!).  For this, you’ll be interested to check Google Analytics on website. Whatever your reason, figuring out if Google Analytics (GA) is used by a site or not can be valuable information.

In this article, we’ll discuss how to check if a site has Google Analytics using different methods.

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Google Search Console WordPress Setup

How To Add Google Search Console To WordPress: The Definitive Guide (2025)

Are you looking for a complete Google Search Console WordPress setup? You’re at the right place.

If you’re running a WordPress site and aren’t yet using Google Search Console, you’re missing out on a ton of valuable data that could significantly improve your site’s performance in search results.

Google Search Console is a free tool offered by Google that helps you monitor, maintain, and troubleshoot your site’s presence in Google Search results. It helps you understand Google search queries about your site and provides insights into what needs to be improved.

Continue reading “How To Add Google Search Console To WordPress: The Definitive Guide (2025)”
21+ best email marketing practices

21+ Email Marketing Best Practices 2025

Do you want to know all about the email marketing best practices in 2025? If yes,  you’re in the right place.

Email marketing isn’t just about sending out weekly newsletters anymore. It’s about creating meaningful connections and ensuring your messages hit the mark every single time.

It’s time to sharpen our strategies and make sure we’re ahead of the curve. Whether you’re a small business owner, a marketing guru, or just starting out, understanding the best practices for email marketing can transform your approach and results.

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GA4 Subdomain tracking

GA4 Subdomain Tracking (EXPLAINED 2025)

If you’ve been using Google Analytics 4 (GA4) to monitor your website’s performance, you might be curious about how GA4 Subdomain Tracking works. Understanding this can give you some deep insights into how different sections of your website are performing.

First, let’s discuss what Google Analytics and Subdomains Tracking involves. It’s not just about monitoring your main site; it’s about digging deeper. By tracking subdomains in GA4, you can see if specific parts of your site, like your blog or shop, are attracting visitors or if there’s something they particularly enjoy there. It wasn’t always straightforward in previous versions of Google Analytics, but GA4 has made some significant improvements.

In this article, we’ll discuss why GA4 subdomain tracking is essential, how it differs from what you might be used to, and how you can set it up to get accurate, segmented information that could help you tailor your strategies to different audience segments. 

Let’s get started! 

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