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User Engagement Metrics

7 Best Website User Engagement Metrics in Google Analytics 4 (GA4)

Are your visitors engaging with your website, or just passing through? Understanding user engagement metrics is key to determining this. These metrics indicate how people interact with your website, revealing whether they’re reading your content, clicking on buttons, scrolling through pages, or watching videos. 

In this guide, we’ll explore the 7 best website user engagement metrics in GA4 to help you improve your content and boost retention based on real user activity.

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Track WordPress Author Performance

How to Track WordPress Author Performance in Google Analytics 4 (2025 Guide)

Want to track WordPress author performance and see which writers drive the most traffic and engagement? 

In this article, we’ll discuss how to set up author tracking in Google Analytics 4 (GA4) to monitor the performance of individual authors on your WordPress site. You’ll learn the easiest plugin-based method using Analytify and a manual approach using GA4 custom dimensions.

This guide will help you learn how to easily view author-specific data like page views, bounce rates, and top-performing posts. 

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Track WordPress categories in Google Analytics

How to Track WordPress Categories and Tags in Google Analytics 4

Ever wondered how to track WordPress categories in Google Analytics?

If you’re running a content-heavy website, tracking your categories and tags gives you information about what your audience loves to read. 

In this guide, you’ll learn how to monitor the performance of your WordPress categories and tags using Google Analytics 4. We’ll cover the differences between WordPress categories vs tags, how to set up tracking with tools like Analytify, and how to create custom reports for better content strategy. 

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Ecommerce Tracking with Google Tag Manager

How to Set Up Ecommerce Tracking with Google Tag Manager

Are you facing challenges in setting up ecommerce tracking with Google Tag Manager for your online store? Setting up ecommerce tracking with GTM might seem like a tough job, especially with all the tags, triggers, and variables involved. But with the proper setup, you can easily track how users interact with your store, from product views to successful purchases.

In this guide, you’ll learn what ecommerce tracking with Google Tag Manager is, and how it works with GA4. We will also explore common issues and fixes in Google Tag Manager ecommerce tracking, and discover how plugins like Analytify make things even easier for WooCommerce and EDD users. 

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GA4 Custom Metrics

Custom Metrics in Google Analytics 4 (Explained)

How do you measure the unique interactions that matter most to your business? Google Analytics 4 (GA4) offers a variety of default metrics, but they don’t always cover everything you need. That’s where GA4 custom metrics come in. Google Analytics Custom metrics allow you to track specific user interactions, such as button clicks and scroll depth. 

In this guide, you will learn what GA4 custom metrics are, how they differ from default ones, why they’re essential, and step-by-step instructions to set them up. You’ll also learn best practices and how Analytify simplifies the process, helping you refine your analytics.

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Google Analytics page views by URL

How to See Google Analytics Page Views by URL (2025)

Ever wondered how to track specific page performance in Google Analytics? Google Analytics page views by URL give you a complete view of how individual pages perform, helping you analyze traffic, engagement, and user behavior. 

In this article, we’ll explore how to see GA4 full-page URLs and different methods to access them through Customizing GA4 standard reports and explorations. You’ll also learn about advanced features and Analytify for simplified GA4 URL analytics.

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Best Ways to Learn Google Analytics

13 Easy Ways to Learn Google Analytics 4

Learning Google Analytics 4 (GA4) can feel like difficult for many. It’s new. It’s different.  GA4, the latest version of Google Analytics, has advanced tools and a fresh design. Mastering it is necessary for business owners, marketers, and website managers.

But where do you begin? Many get lost in its maze of features. The good news is that learning GA4 doesn’t have to be hard. You don’t need a Ph.D. in data science to get the hang of it.

In this guide, we’ll share with you 13 straightforward ways to learn Google Analytics 4. There’s something for everyone, from free tools to the best GA4 courses. Whether you’re starting from scratch or sharpening your skills, we’ve got you covered.

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ga4 UTM parameters

GA4 UTM Parameters [An Ultimate Guide] 2025

Would you like to know which marketing campaigns drive the most traffic on your Website with GA4 UTM Parameters?

This is where GA4 UTM parameters will help you to analyze your marketing campaigns. UTM parameters in GA4 will help you track multiple campaigns that you are running and provide the data you will need for campaign optimization.

In this article, we will discuss the UTM parameters in GA4, uncovering how to track and analyze them effectively. If you’ve ever faced the issue of GA4 UTM parameters not working or wondered how to see UTM parameters in Google Analytics, this guide is your one-stop solution. 

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15 best WordPress SEO practices for better ranking

15+ Best Practices for WordPress SEO to Improve Search Rankings (2025)

Improving search engine rankings is crucial for your website, and one way to achieve this is by optimizing WordPress SEO.

WordPress is one of the world’s most popular content management systems (CMS), and it’s no secret that SEO is critical for any website’s success.

In today’s digital age, having a website is not enough; it must rank well in search engines to attract potential customers. WordPress SEO is a complex process that involves optimizing your website’s content, keywords, meta tags, and more.

Here, you will learn the best WordPress SEO Tips and practices that can help you improve your website’s search engine ranking, increase traffic, and ultimately grow your business.

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how to add your domain on Google Analytics

How To Add Your Domain On Google Analytics

WordPress Analytify is one of the most unique WordPress plugin ever. It makes user life simple and saves a handsome amount of time by showing all their website stats on WordPress Dashboard. Not only this WordPress Analytify has a WooCommerce addon that gives an excessive amount of data of each product, including no of clicks on a product, how many time-specific products add to the cart. Here we will discuss How To Add Your Domain On Google Analytics

But to start WordPress Analytify the most important thing is to add your site first on Google Analytics. This process will be done in just 2 3 minutes. Continue reading “How To Add Your Domain On Google Analytics”

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