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Author: Editorial Team

Google Analytics lead tracking

How To Track Leads in Google Analytics 4 (Ultimate Guide)

Updated: by Editorial Team

Want to get better at finding out how well your website grabs people’s attention? Let’s dive into Google Analytics lead tracking to see how it can help you.

Understanding how to track leads in Google Analytics can transform your online presence by offering insights into what attracts and engages your audience. In this article, we’ll explain the steps to track phone call leads, form submissions, and more in Google Analytics 4. Discover the power of lead tracking and lead generation reports to enhance your digital marketing strategy.

This article will provide valuable knowledge for beginners wondering how to track leads in Google Analytics for free to seasoned marketers seeking advanced lead generation reports.

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Google Analytics for Social Media

How to Use Google Analytics to Track Social Media

Updated: by Editorial Team

Are you running social media campaigns and wondering how to use Google Analytics for social media tracking?

Whether you’re tracking organic posts or paid campaigns, understanding Google Analytics for social media tracking can help you measure and optimize the performance of your social media strategies.

In the digital world, understanding the impact of social media on your website traffic is important. You need to track the outcomes and social media ROI of campaigns to understand the return on the resources and budget invested in them. With Google Analytics 4 (GA4), tracking social media traffic has become more insightful and user-friendly.

In this guide, we’ll explain how to effectively use Google Analytics to track social media traffic and how GA4 works with social media platforms.

Continue reading “How to Use Google Analytics to Track Social Media” →
GA4 events vs Goals

All About Google Analytics Events vs Goals (Simple Guide)

Updated: by Editorial Team

Are you confused about Google Analytics events vs goals?

You are not alone. Even experienced users aren’t sure which one to use in a particular scenario. Google Analytics is a fantastic data tracking and reporting platform. However, you need to understand the use of goals and events to tag user interactions for further analysis properly.

Continue reading “All About Google Analytics Events vs Goals (Simple Guide)” →
Direct Traffic in GA4

What is Direct Traffic in Google Analytics 4 (Easy Guide)

Updated: by Editorial Team

Have you ever looked at your website’s traffic sources in Google Analytics and found “Direct Traffic”? You’re not alone. 

GA4 Direct traffic can be a bit of a mystery, leaving website owners wondering where these visitors are coming from.

In this comprehensive guide, we’ll discuss Direct Traffic in Google Analytics in detail. We’ll explore what it is, the reasons behind it, and how to interpret and potentially refine this data point. Whether you’re a seasoned marketer or just starting with website analytics, this article will equip you with the knowledge to understand this sometimes-elusive traffic source.

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Google Analytics for Beginners

Google Analytics for Beginners (Updated Guide 2024)

Updated: by Editorial Team

Are you Confused about how to begin with Google Analytics? This guide is designed specifically for beginners and provides a clear introduction to Google Analytics and its powerful capabilities. 

We’ll walk you through this Google Analytics for Beginners guide, which includes the basics of setting up your account, understanding the Google Analytics interface, and exploring essential reports. With easy-to-follow steps and clear explanations, you’ll quickly grasp what does Google Analytics do and how to use it.

Get ready to learn about Google Analytics Basics with ease!

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how to see referral traffic in Google Analytics

How to See Referral Traffic in GA4

Updated: by Editorial Team

Do you want to know how to see referral traffic in GA4? If yes, you should learn all about the secrets of referral traffic in Google Analytics 4.

Google Analytics 4 (GA4) is a powerful analytics tool. One of the most valuable analytics in GA4 is referral traffic. Google Analytics Referral traffic is the traffic that comes from other websites linking to yours. Think of it like word-of-mouth marketing but in the digital domain. Knowing where your referrals come from is like having a roadmap to your most effective marketing channels.

But here’s the catch: GA4 can be challenging to interpret. And if you’re a WordPress user, you might be missing out on some serious insights. That’s where Analytify comes in.

In this guide, we’ll break down everything you need to know about referral traffic in Google Analytics, from what it is and why it matters to how to see referral traffic in GA4 like a pro.

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How to Use Google Analytics to Increase Traffic

How to Use Google Analytics To Increase Traffic (10 Easy Ways)

Updated: by Editorial Team

Are you looking for ways to increase your website traffic using Google Analytics insights? 

Traffic on your website is the most fundamental metric for measuring the success of your SEO and digital marketing campaigns. Therefore, you need a way to measure the website traffic and discover ways of improving the website’s structure and content. In this article, we’ll discuss how to use Google Analytics to increase traffic and mention ten ways GA4 helps you uncover traffic patterns and areas of improvement.

 Let’s dive into 10 easy ways to make this tool work for you.

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how to implement GA4 Referral exclusion

How to Implement GA4 Referral Exclusion (2024)

Updated: by Editorial Team

Are you interested in learning how to set up GA4 referral exclusion?

Navigating the e-commerce analytics can sometimes feel daunting, especially when you notice oddities in your traffic sources. Many of our WooCommerce or Easy Digital Downloads add-on users have raised concerns upon seeing payment gateway URLs like paypal.com overshadowing the real contributors to their traffic and sales. ‘

If you’re using PayPal to accept payments, you might find that Google Analytics 4 (GA4) attributes transactions to PayPal, missing out on the actual sources driving your e-commerce success. Whether those sources are your website, mobile apps, or specific product links, understanding and crediting them correctly is important for strategic growth.

In this article, we’ll explain the process of managing PayPal Google Analytics integration by setting up Google Analytics 4 referral exclusion for PayPal. By the end, you’ll have a clear roadmap on how to tweak your GA4 settings to prevent PayPal from hijacking your referral traffic, ensuring a clearer, more accurate view of your traffic sources and their contribution to your business’s growth.

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