Tutorials Archives

Track Affiliate Sales with GTM and GA4 (2025 Guide)

Updated: October 2, 2025 by Editorial Team

Have you ever wondered how to track affiliate sales accurately?

With so many affiliates promoting your products, it’s not enough to just count clicks. You also need to know which partners are actually driving actual purchases and revenue.

That’s where Affiliate sales tracking with GTM and GA4 comes in. Together, they enable you to capture outbound affiliate clicks, connect them with completed purchases, and generate clear reports within Google Analytics 4.

In this guide, we’ll cover what affiliate sales tracking GA4 is, why it’s important for businesses, and step-by-step instructions on how to set up GTM and GA4 for tracking affiliate clicks, conversions, and sales performance.

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How to Become a Google Ads Specialist in 2025 (Quick Tips)

Updated: September 30, 2025 by Editorial Team

Have you ever thought about becoming a Google Ads specialist in 2025?

With more and more businesses fighting for attention online, there’s a huge demand for people who know how to make Google Ads work.

Whether you’re looking to level up your career or help a business grow, becoming an advertising specialist can really set you apart.

An online ads expert doesn’t just create ads; they use data to make sure those ads actually work. The job is all about setting up campaigns, checking how well they’re doing, and making improvements to get the best results.

In this article, I’ll show you how to build the skills to become a Google Ads advertising expert, including tips on tracking conversions and using key events to improve your ad performance.

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How to View UTM Data in GA4 (Easy Guide 2025)

Updated: September 24, 2025 by Editorial Team

If you’ve set up UTM parameters to track your marketing campaigns, you’ve already made a smart move to gain insights into your traffic sources.

Now you also need to know how to view UTM data in GA4. It can be difficult, especially with its new interface.

In this guide, I’ll share exactly how to view UTM data in GA4, step-by-step, so you can access the valuable UTM analytics you need. Whether you’re tracking campaign performance, ad effectiveness, or traffic acquisition, knowing where and how to track UTM links in Google Analytics is necessary to make informed, data-driven decisions.

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How to Write Compelling Meta Descriptions for SEO and CTR (2025)

Updated: September 1, 2025 by Editorial Team

You have less than a second to make a first impression in Google’s search results. Your page title and meta descriptions are your only chance to convince a user to click on your link instead of the many others on the page.

Good meta descriptions are your secret weapon for standing out. It is the small piece of text that can dramatically increase your click-through rate (CTR), drive more qualified traffic, and even support your overall SEO strategy.

In this comprehensive guide, we will outline the best practices for writing meta descriptions in 2025 that capture attention, increase engagement, and drive conversions.

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A Complete Google Ads Tutorial (Updated 2025)

Updated: July 19, 2025 by Editorial Team

Looking to boost your business’s online presence? A Google Ads tutorial is the perfect thing to start! Google Ads is one of the most powerful ways for reaching potential customers, but knowing how to set it up and make the most of its features can be tricky.

In this complete Google Ads tutorial, you’ll learn everything you need to know to set up, manage, and optimize your Google Ads campaigns in 2025. Plus, you’ll learn how to use Google Analytics 4 and Analytify to track and optimize your performance in real-time.

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How to Improve Google Ads ROI (2025 Guide)

Updated: June 17, 2025 by Editorial Team

With the emergence of a competitive digital landscape, businesses are increasingly turning to Google Ads as a powerful tool to drive targeted traffic and boost conversions. But here’s the real question: Are your Google Ads campaigns delivering the return on investment (ROI) they should?

With billions of dollars spent on digital advertising each year, Google Ads remains one of the most cost-effective platforms for reaching potential customers. However, simply running ads isn’t enough; improving Google Ads ROI is the key to maximizing your ad spend and achieving sustainable growth. Whether you’re new to Google Ads or a seasoned advertiser, focusing on ROI can make the difference between a successful campaign and a wasted budget.

In this 2025 guide, we’ll explore proven strategies and expert tips to help you improve ROI with Google Ads, so you can maximize every dollar spent and watch your business grow.

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How to Add Google Analytics Annotations (2025 Update)

Updated: April 29, 2025 by Editorial Team

Ever wondered how you can add context to your Google Analytics data to make sense of the fluctuations you see? Google Analytics Annotations in GA4 are the perfect solution for tracking important events, campaigns, or changes that could impact your metrics.

GA4 is packed with new features, and annotations are one of them. In this guide, we’ll show you how to add annotations in Google Analytics 4, why they matter, and how you can use them to improve your data analysis.

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How to Add Schema Markup in WordPress (2025)

Updated: April 17, 2025 by Editorial Team

Have you ever wondered how some websites show star ratings, event details, or FAQs directly in Google search results? That is because of schema markup.

Schema markup is a form of structured data that helps search engines better understand your content. And in 2025, it’s no longer just an extra for SEO. It’s essential.

In this guide, you’ll learn what schema markup is (and how it works in 2025), different types of schema for various content, and how to add schema markup in WordPress.

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Analytify vs GA Google Analytics (Compared 2025)

Updated: April 3, 2025 by Editorial Team

Are you confused about choosing Analytify vs GA Google Analytics for your WordPress website? Both are popular Google Analytics plugins that help track website data, but they offer different features and user experiences.

In this article, we’ll compare Analytify vs GA Google Analytics to help you decide which plugin is the best fit for your website tracking in 2025.

We’ll look at key features, installation setups, analytics dashboards, advanced tracking options, eCommerce integration, and pricing to help you make an informed choice.

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Custom Metrics in Google Analytics 4 (Explained)

Updated: April 3, 2025 by Editorial Team

How do you measure the unique interactions that matter most to your business? Google Analytics 4 (GA4) offers a variety of default metrics, but they don’t always cover everything you need. That’s where GA4 custom metrics come in. Google Analytics Custom metrics allow you to track specific user interactions, such as button clicks and scroll depth.

In this guide, you will learn what GA4 custom metrics are, how they differ from default ones, why they’re essential, and step-by-step instructions to set them up. You’ll also learn best practices and how Analytify simplifies the process, helping you refine your analytics.

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