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Google Keyword Planner

How To Use Google Keyword Planner (Free SEO Tips 2024)

Are you looking for a definitive guide on how to use Google Keyword Planner?

If you’re looking to refine your keyword research skills, you’re in the right place. Google Keyword Planner is a powerful tool that can unlock insights into the keywords that matter most to your business.

Today, we will explain how this tool works, why it’s invaluable for anyone in digital marketing, and how you can use it effectively without spending a dime on ads. Whether you’re a blogger, a small business owner, or a digital marketer, mastering Google Keyword Planner will help you drive your SEO strategy forward.

By the end of this article, you’ll understand Google Keyword Planner and be equipped with practical steps and strategies for using this tool for your SEO needs. 

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google Analytics 4 Video Tracking

Google Analytics 4 Video Tracking: A Complete Guide (2024)

Do you want to set up and utilize GA4 Video Tracking effectively? If yes, you are in the right place.

Videos have become an integral part of online marketing strategies. Whether you’re a content creator, marketer, or business owner, understanding how your videos engage your audience is crucial. 

Google Analytics 4 Video Tracking offers powerful tools to track and analyze how viewers interact with your videos. 

In this article, we’ll discuss everything you need to know about setting up Google Analytics video tracking. We’ve got you covered, from GA4 Video Tracking for your YouTube content to tracking video plays on any platform.

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21+ best email marketing practices

21+ Email Marketing Best Practices 2024

Do you want to know all about email marketing best practices for 2024? If yes,  you’re in the right place.

Email marketing isn’t just about sending out weekly newsletters anymore. It’s about creating meaningful connections and ensuring your messages hit the mark every single time.

It’s time to sharpen our strategies and make sure we’re ahead of the curve. Whether you’re a small business owner, a marketing guru, or just starting out, understanding the best practices for email marketing can transform your approach and results.

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how to track unique visitors in GA4

How to Track Unique Visitors in Google Analytics (Easy Guide)

Are you wondering how to track unique visitors in Google Analytics? 

In today’s digital world, online businesses and marketers need to keep track of who visits their websites so they can see how well it’s doing and how they can make it better. Unique visitors are one of the most important things to keep track of. 

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set up call tracking in Google analytics 4

How To Track Phone Calls In Google Analytics 4 (3 Best Methods)

Did you know that a simple phone call can outperform digital marketing tactics? Recent studies reveal that phone calls are 10-15 times more likely to convert leads than inbound web leads.

The real question is how to track phone calls in Google Analytics 4 to gain valuable insights into the effectiveness of your campaigns. That’s where phone call tracking comes in. With Google Analytics 4 (GA4), you can track and attribute phone calls to your marketing efforts.

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top ecommerce metrics

10+ Crucial Ecommerce Metrics to Track in GA4 (2023)

Have you ever wondered how to ensure your online store meets its full potential?

It’s no secret that the key to unlocking the success of any ecommerce business lies in understanding and monitoring the right metrics. Ecommerce metrics play a vital role in gauging your online business’s growth and identifying improvement areas.

Google Analytics 4 offers a lot of metrics. With GA4 ecommerce metrics, it has become even more feasible to keep an eye on key ecommerce metrics and optimize your ecommerce performance. 

So, which are the top ecommerce metrics to track in GA4 this year? Let’s discuss this in detail.

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set up multilingual eCommerce website

How to Set Up Multilingual Ecommerce Website (Sell Globally)

Are you aiming to reach the global market with your products?

In today’s globalized world, with a multilingual ecommerce website, you can reach international audiences and convert their interest into sales. You should create a seamless multilingual online store catering to their needs and preferences.

In this article, we’ll explain various aspects of creating a multilingual ecommerce experience, from identifying your target markets to choosing the right platform and integrating multilingual ecommerce solutions. It provides practical strategies and actionable steps, making it an invaluable resource for anyone looking to take their business global.

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Google Analytics for Social Media

How to Use Google Analytics to Track Social Media

Are you running social media campaigns and wondering how to use Google Analytics for social media tracking?

Whether you’re tracking organic posts or paid campaigns, understanding Google Analytics for social media tracking can help you measure and optimize the performance of your social media strategies.

In the digital world, understanding the impact of social media on your website traffic is important. You need to track the outcomes and social media ROI of campaigns to understand the return on the resources and budget invested in them. With Google Analytics 4 (GA4), tracking social media traffic has become more insightful and user-friendly.

In this guide, we’ll explain how to effectively use Google Analytics to track social media traffic and how GA4 works with social media platforms.

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how to implement GA4 Referral exclusion

How to Implement GA4 Referral Exclusion (2024)

Are you interested in learning how to set up GA4 referral exclusion?

Navigating the e-commerce analytics can sometimes feel daunting, especially when you notice oddities in your traffic sources. Many of our WooCommerce or Easy Digital Downloads add-on users have raised concerns upon seeing payment gateway URLs like paypal.com overshadowing the real contributors to their traffic and sales. ‘

If you’re using PayPal to accept payments, you might find that Google Analytics 4 (GA4) attributes transactions to PayPal, missing out on the actual sources driving your e-commerce success. Whether those sources are your website, mobile apps, or specific product links, understanding and crediting them correctly is important for strategic growth.

In this article, we’ll explain the process of managing PayPal Google Analytics integration by setting up Google Analytics 4 referral exclusion for PayPal. By the end, you’ll have a clear roadmap on how to tweak your GA4 settings to prevent PayPal from hijacking your referral traffic, ensuring a clearer, more accurate view of your traffic sources and their contribution to your business’s growth.

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Reduce bounce rate

How to Reduce Bounce Rate (20 Quick Tips)

Are you struggling with a high bounce rate when visitors leave after just one webpage on your site? 

Don’t worry! In this guide, we’ll explain the bounce rate and the causes of the high bounce rate. We will also share 20 easy-to-understand strategies to improve bounce rate.

The lower it is, the more visitors you keep engaged, which can lead to more sales, signups, or your custom goals. 

Get ready to transform those one-page visitors into happy explorers!

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