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Google Analytics Email Marketing Tracking

How to Track Email Marketing with Google Analytics (2025)

How effectively are you tracking your email marketing campaigns? Understanding Google Analytics email marketing tracking can transform how you assess your marketing efforts. Adding UTM parameters lets you gain valuable information about how recipients interact with your website after clicking email links. 

In this article, we will explore the steps for email campaign tracking and discuss why this tracking is essential for measuring performance, understanding user behavior, and refining your strategies for greater success in email marketing. 

Let’s discover how to track your email marketing campaigns using GA4 to drive better results! 

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Content Audit Tools

9 Best Content Audit Tools to Improve Rankings (2025)

Are you searching for the best content audit tools?

In today’s SEO era, where algorithms evolve and user behavior shifts, it’s easy for your website content to get lost in the shuffle. The solution is a comprehensive content audit

In this article, we will discuss content auditing, why it is important, and the 9 best content auditing tools for your website.

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Google Analytics Organic Shopping

Google Analytics Organic Shopping (Explained 2025)

Curious how customers discover your products online? GA4 organic shopping data can reveal this and show you how to use it to boost your sales.

Analyzing GA4’s organic shopping data lets you see how users discover your products through search engines and optimize your website and marketing to attract more organic shoppers.

You’ll learn to track vital metrics, interpret key data points, and use these to enhance your online store’s performance, ensuring you stay ahead in today’s competitive digital marketplace. 

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GA4 Data Import

GA4 Data Import (Ultimate Guide 2025)

Have you ever wondered how you can seamlessly merge all your marketing and sales data into one powerful analytics platform? GA4 data import capabilities allow you to integrate various data sources, providing a holistic view of your user interactions and business performance.

Whether you’re looking to combine offline and online data, enhance your reporting accuracy, or gain a deeper understanding of your customer journey, GA4 data import is essential.

In this ultimate guide, we’ll walk you through importing data into GA4, offering step-by-step instructions to help you utilize this powerful feature.

Let us get started!

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Google Analytics Glossary

A Complete Google Analytics Glossary (2025)

Google Analytics is a powerful tool for understanding user behavior and measuring website performance. However, its terminology can be overwhelming for newcomers. This Google Analytics glossary aims to simplify the learning process by providing clear and concise definitions for key Google Analytics terms.

All essential Google Analytics definitions are here, from fundamental concepts like sessions and pageviews to more complex metrics and dimensions. Whether you’re a beginner or a seasoned analyst, this GA4 glossary will be a valuable resource for navigating the world of Google Analytics.

Understanding these terms in Google Analytics is essential for effectively interpreting data and making decisions about your website or app’s performance.

If you’re new to Google Analytics, our beginner-friendly guide about learning GA4 will help you understand the basics before diving into advanced terms and metrics.

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What Data is Google Analytics Unable to Track

What Data is Google Analytics Unable to Track? (2025)

Google Analytics data tells you how people interact with your online stores and websites. It tells how many people visit your site, which pages get the most likes, or where your traffic comes from. But is there some data that GA4 doesn’t quite track?

Even the best analytics tool has its limitations. In this blog, we will see what data Google Analytics is unable to track.

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GA4 Duplicate Events

How to Fix GA4 Duplicate Events (Explained 2025)

Let’s discuss a real pain point in Google Analytics 4: duplicate events. If you’ve ever looked at your GA4 reports and wondered, “Why do I have GA4 duplicate events?” you’re not alone. Duplicate events can lead to inaccurate insights and misguided decisions. 

Suppose you’re trying to measure the popularity of your new product launch, but your GA4 data shows twice the number of “add to cart” events that actually happened. Yikes! That kind of inaccurate information could seriously throw off your marketing strategy.

But don’t worry, we’ve got your back. In this comprehensive guide, we’re going to discuss Google Analytics duplicate events. We’ll explore common reasons behind them, how to identify them, and, most importantly, how to fix GA4 duplicate events.

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Website Analytics Tools

9 Best Website Analytics Tools (2025)

Are you making the most of your website traffic data? The right website analytics tools in digital marketing can make all the difference. Understanding who visits your site, what they do while they’re there, and how they engage with your content is crucial for optimizing performance and driving growth.

In this article, we’ll explore the 9 best website analytics tools marketers should consider to stay ahead. Whether you’re looking for comprehensive features, privacy-focused options, or user-friendly interfaces, we’ve got you covered.

Let’s dive in and find the perfect web analytics tool for your needs!

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Google Analytics conversion rate

Google Analytics Conversion Rate (GA4) – Explained

Understanding website conversions is crucial for any marketer or business owner. Tracking your conversion rate can provide valuable information about your marketing efforts’ effectiveness and identify areas for improvement.

Whether you’re in e-commerce, lead generation, or content marketing, understanding conversion rate is essential for optimizing your website and achieving your business goals.

Google Analytics 4 (GA4) offers powerful conversion tracking capabilities. This guide dives deep into the GA4 conversion rate and explains its types. We’ll provide step-by-step instructions on locating Google Analytics conversion rate within reports and its significance for website optimization.

Let’s get started to explore more!

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