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How To Select GA4 Profile for Tracking Posts (Backend/Frontend)?

When managing a website, it’s crucial to track visitor interactions and site performance accurately. If you’re using Analytify, a powerful plugin for WordPress, you need to ensure that it’s connected to the correct Google Analytics property. Let’s guide you through the process on how to select GA4 profile for tracking posts on your WordPress site, whether you’re monitoring data in the backend or frontend.

What is “Profile for Posts” in Analytify?

Profile for Posts in Analytify refers to the specific Google Analytics profile that you select to track and analyze data for individual posts on your WordPress site. 

Understanding Properties in Google Analytics

In your Google Analytics account, you might have multiple properties, each representing a different website. For instance, if you manage three sites—,, and—each will be set up as a separate property in Google Analytics.

Why Choosing the Right Profile Matters

Selecting the right profile is important because it determines the data you see and analyze. If you manage multiple websites or different segments of a website, each will likely have its own profile in Google Analytics. Choosing the wrong profile can lead to inaccurate data interpretation, affecting your website’s performance analysis and decision-making process.

Linking the Correct Property in Analytify

When you install Analytify on one of your sites, say, it’s essential to link it to the corresponding property in Google Analytics. This ensures that the tracking data for is accurately sent to and recorded in the right property. Here’s how you can set this up:

Steps to Select the Right Property in Analytify

Step 1: Navigate to Profile Settings:

  • Go to your WordPress dashboard and click on Analytify. Then Navigate to Settings.
analytify settings
  • In the Settings tab, select Profile.
select profile for tracking posts

Step 2: Locate Profile for Posts

  • Within the Profile settings, you’ll find an option labeled Profile for Posts (Backend/Front-end).
profile for posts
  • This is where you can choose the property for your tracking data.

Step 3: Select the Appropriate Property

  • In the Profile for Posts section, you’ll see a dropdown list of all the Google Analytics properties linked to your account.
select profile
  • Here, select the property that corresponds to the site where you have installed Analytify. For our example, this would be the property for

Step 4: Save Your Settings

After selecting the appropriate property, make sure to save your changes to ensure that the tracking data is directed correctly.

save changes

Selecting the correct Google Analytics property in Analytify for your WordPress site ensures that your tracking data is accurate and relevant. This straightforward process is a fundamental step in effective website analytics. By following the above steps, you align your Analytify plugin with the specific needs and goals of your website, paving the way for insightful data analysis and strategic decision-making.

Do you have more questions or need assistance with another aspect of Analytify? Feel free to reach out to our support for more guidance. We’re here to help you.