To set up a multilingual ecommerce website, choose a platform, install your store, translate your product content, set up language URLs, test every language, and offer multilingual support. For WordPress users, I recommend WooCommerce with a translation plugin, and Weglot is the easiest one to set up.
A multilingual ecommerce website lets you sell to customers in their own language, which removes the language barrier that prevents international visitors from buying.
This guide is for store owners who want to launch a translated store. I cover the six steps, from choosing a platform to testing the user experience and tracking performance with Analytify.
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