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How To Get Started With Analytify Google AMP Addon?

In an era where user experience, speed, and engagement determine the success of digital content, it’s critical to include technologies that optimize the performance of your website. The official Accelerated Mobile Pages (AMP) Plugin for WordPress is a game-changing solution that greatly improves the loading speed of web pages on mobile devices.

However, how do you track and understand your website’s performance while enhancing its loading speed? Here is where the Analytify AMP Addon comes into play. Analytify’s AMP addon allows you to effectively track the success of your AMP-enabled sites, giving you priceless insights into user behavior and engagement.

This guide will show you how to get started with the Analytify Google AMP add-on. With the AMP addon from Analytify, you can also implement Google Analytics 4 tracks on your AMP pages without doing any technical coding.

Requirements

• The Analytify Pro version installed and activated on your WordPress site.
• Installed and activated the AMP plugin.
• A Google Analytics 4 (GA4) property connected with your WordPress Site. It’ll be required to track AMP pages in GA4.

What is Google AMP Addon?

Analytify’s AMP add-on is designed to integrate AMP data into its analytics system. It’ll enable accurate reporting and tracking of mobile visitors to your AMP pages. This lets you see the detailed performance of your AMP pages.

Google AMP Add-on Features

• AMP Add-on Stops Double-tracking
  By default, when a visitor lands on an AMP page and then visits the regular website page, AMP analytics count these visits as two sessions. The Analytify Google AMP addon fixes this issue, counting these visits as a single session.
• Easily Integrate GA4 Tracking Code
  This addon allows you to integrate your GA4 tracking code into your AMP pages seamlessly. You just need to activate this Addon, and the analytics will be automatically added to your AMP pages.

How to Activate AMP Addon

Follow these steps to turn on the Analytify AMP Addon:

1.  Go to Analytify and click on Add-ons.
2. Go to Add-ons, find the AMP Addon, and turn it on. GA4 tracking will be added to your AMP pages on its own. Follow the bellow screenshot:

How To View Your AMP Page Analytics In Universal Analytics

After the activation of the Analytify AMP addon and installation of the Google Analytics tracking code to your website AMP pages, you can view your AMP pages analytics in Google Analytics.

1. Sign in to your Google Analytics account and select the website on which you have installed the Google Analytics tracking code.
2. In your Google Analytics dashboard, navigate to behavior and click on the site content.
3. When you click on the site content, a sub-menu will open where you have to click on the All Pages Option.
4. In All Pages analytics report, type /amp in the search bar and press enter, AMP page analytics reports will display.

How to Track AMP Pages Data in Google Analytics 4(GA4)

Google Analytics 4 (GA4) has different sections where you can find the data from your AMP pages.

Here’s how to find your way to these sections:

1. Go to Google Analytics and log in to your account.
2. Click on the GA4 property that is tracking your AMP sites.
3. You’ll see a navigation menu on the left side of the GA4 interface.
4. Navigate to Engagement>>Pages and screens. 
5. At the top of the Pages and Screens page is a search bar. Type amp into the search bar and press Enter button.

By searching for amp in the report, you can sort the pages so that you only see the data for the AMP sites.

Note: This method assumes you have successfully integrated your GA4 account with the WordPress site using Analytify. And also that you have activated the Amp addon from Analytify’s Pro plan. Otherwise, without Analytify and the AMP addon, you would require to put the right tracking codes on your AMP pages so that GA4 can collect data.

There you can see info that is specific to your AMP pages. Check the list of the pages on your website that people visit the most. Look at the below screenshot:

That’s it!

This is how you can start tracking AMP pages on Google Analytics using our AMP addon without getting indulged in difficult coding.

Check our guide on Getting Started with the Analytify Google Optimize Addon, which will help you to integrate your website with Google Optimize for A/B testing.

If you have any problems with the Easy Digital Downloads add-on, look at the FAQs on the Analytify website or contact the Analytify support team.