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All About Google Analytics Events vs Goals

All About Google Analytics Events vs Goals (Simple Guide)

Are you confused about Google Analytics events vs goals?

You are not alone. Even experienced users aren’t sure which one to use in a particular scenario. Google Analytics is a fantastic data tracking and reporting platform. However, you need to understand the use of goals and events to tag user interactions for further analysis properly.

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what is direct traffic in google analytics

What is Direct Traffic in Google Analytics (Easy Guide)

Do you want to know what is direct traffic in Google Analytics?

Direct traffic is a channel that people often see in Google Analytics. However, unlike other channels in the report that are clear in their meaning (for instance, social), direct can be a confusing term.

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begginers guide to google analytics, guide to google analytics

Ultimate Beginners Guide to Google Analytics (2022)

Are you looking for a way to track your website activity?

Or looking for a way to monitor website traffic, pages per session, and even the audience demographics?

And if you are a beginner or just starting out in the world of Digital Marketing, then using Google Analytics on your website will help you answer all of the following questions.

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how to Find Referral Traffic in Google Analytics

How to Find Referral Traffic in Google Analytics (An Easy Guide)

Do you need to find the referral traffic coming to your website in Google Analytics?

Referral traffic is an important indicator of the performance of your digital marketing activities, and thus you need to check it frequently to find out the sources of referral traffic.

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5 Enhanced Ecommerce Reports That You Need To Understand Now

Relying solely on the quality of your product will fail to convert into sales. In today’s era, there are alternatives to everything. The reason why you need to understand Enhanced ECommerce Reports because it is the key to winning in this consumer-centric business environment is to understand you,r users. 

But how do you gather enough data to understand your users? And honestly, you might need data of long duration before you can make any solid judgment. Luckily you don’t need to do it yourself on a spreadsheet, Google Analytics does exactly that.

It gathers historical data about different metrics such as how the different stages of your purchasing funnel are doing, what is the overall conversion rate for your online store, what is the average order value, and so on. In this blog, you will learn about the 5 Key Enhanced Ecommerce Reports you need to read for improving your sales.

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How to Use Google Analytics to Increase Traffic

How to Use Google Analytics to Increase Traffic (10 Easy Ways)

Are you looking for ways to grow your website traffic?

Traffic on your website is the most fundamental metric for measuring the success of your SEO and digital marketing campaigns. Therefore, you need a way to measure the website traffic and discover ways of improving the website’s structure and content.

Continue reading “How to Use Google Analytics to Increase Traffic (10 Easy Ways)”

Difference Between Average Session Duration And Average Time On page

There is a confusion between the average session duration and average time on page. In this article, I’ll differentiate between these metrics. 

There are different Google Analytics metrics that most of the internet marketers keep their eyes on. These metrics are the number of visitors, the number of returning visitors, page views, bounce rate, sessions, average session duration, and average time on page. Having a solid understanding of these metrics can help you to boost your audience and traffic. 

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