Analytify Free vs Pro (Best WordPress Google Analytics Plugin) — Documentation page title
Analytify is a WordPress plugin that brings your Google Analytics 4 data directly into your WordPress dashboard — no need to leave your site to check how your content or store is performing.
It comes in two versions: a free plugin available on WordPress.org, and Analytify Pro with advanced tracking, eCommerce reporting, and premium add-ons. This guide breaks down the differences so you can choose the right version for your site.
Analytify Free vs Pro Version (TOC):
What Analytify Free Includes
The free version connects your WordPress site to Google Analytics 4 and shows core metrics in your dashboard. It is the right starting point for personal blogs and small sites that need basic traffic visibility.
What you get with Analytify Free:
- GA4 authentication and connection
- Overview dashboard with sessions, users, traffic sources, and top pages
- Stats under individual posts and pages in the WordPress admin
- Social media traffic stats
- Real-time stats
- Custom JavaScript code support
- Community support via the WordPress.org forum
What Analytify Pro Adds
Analytify Pro is built for sites that need to track revenue, conversions, and user behavior — not just traffic. It adds advanced dashboards, eCommerce tracking, and a full suite of add-ons to the core GA4 integration.
Pro adds these features on top of Free:
- Advanced Analytics Dashboard with comparison stats, historical data, and date-range filtering
- eCommerce Tracking for WooCommerce and Easy Digital Downloads — sales, transactions, revenue, cart behavior
- Form Conversion Tracking — see which forms users submit and where they drop off
- Campaign Attribution — track UTM parameters and see which ads, emails, or social posts drive results
- Automated Email Reports — weekly or monthly analytics reports delivered to your inbox
- Pixel Tracking — Meta Pixel, TikTok Pixel, and more for retargeting and conversion tracking
- Goals (Key Events) Dashboard — monitor GA4 Key Events inside WordPress
- Custom Dimensions — track author, category, post type, and other WordPress-specific data in GA4
- File Downloads Tracking — see which files users download from your site
- Outbound Links and Affiliate Links Tracking
- Video Tracking
- Scroll Tracking
- Site Search Stats
- Google Search Console Reports
- PageSpeed Insights Dashboard
- CSV Export of your analytics data
- Geographic Stats — country and city-level traffic data
- 404 Error Stats, AJAX Errors, and JavaScript Errors
- Front-end Stats via shortcodes
- GDPR/CCPA Enhanced Compliance
- Priority Support (General for StartUp, VIP for Agency and Developer)
Feature Comparison: Analytify Free vs Pro
| Feature | Free | Pro |
|---|---|---|
| GA4 Authentication | Yes | Yes |
| Overview Dashboard | Limited | Complete Stats |
| Stats Under Posts and Pages | Partial | Complete |
| Real-Time Stats | Yes | Yes |
| Social Media Stats | Yes | Yes |
| Advanced Analytics Dashboard | No | Yes |
| Comparison Stats (Monthly/Yearly) | No | Yes |
| Geographical Stats | No | Yes |
| CSV Export | No | Yes |
| Google Search Console Reports | No | Yes |
| PageSpeed Insights Dashboard | No | Yes |
| Video Tracking | No | Yes |
| Scroll Tracking | No | Yes |
| File Downloads Tracking | No | Yes |
| Outbound Links Tracking | No | Yes |
| Affiliate Links Tracking | No | Yes |
| 404 Error Stats | No | Yes |
| AJAX and JS Error Stats | No | Yes |
| Site Search Stats | No | Yes |
| Custom Dimensions | No | Yes |
| Front-end Stats via Shortcodes | No | Yes |
| eCommerce Tracking (WooCommerce, EDD) | No | Yes |
| Coupons and UTM Sales Tracking | No | Yes |
| Form Conversion Tracking | No | Yes |
| Automated Email Reports (Weekly/Monthly) | No | Yes |
| Campaign Attribution (UTM) | No | Yes |
| Goals (Key Events) Dashboard | No | Yes |
| Pixel Tracking (Meta, TikTok, and more) | No | Yes |
| Authors Dashboard | No | Yes |
| GDPR/CCPA Enhanced Compliance | No | Yes |
| Support | WordPress.org Forum | General or VIP (by plan) |
Pricing: Analytify Pro Plans
All three Analytify Pro plans include the complete add-on suite. The differences are the number of sites supported and the support tier.
| Plan | Price | Sites | Support | Best For |
|---|---|---|---|---|
| StartUp | $99/year | 2 Sites | General Support | Bloggers, freelancers, and solo site owners |
| Agency | $199/year | Unlimited Sites | VIP Support | Agencies and businesses managing multiple client sites |
| Developer | $499 lifetime | Unlimited Sites | VIP Support | Developers and power users who want a one-time purchase with lifetime access |
All plans include every premium add-on listed below. There are no add-on tiers or upsells.
14-day money-back guarantee on all plans. See Analytify Pricing for current pricing.
Add-ons Included in Every Pro Plan
| Add-on | What It Tracks |
|---|---|
| WooCommerce | Sales, transactions, revenue, cart behavior, and customer journey |
| Easy Digital Downloads | Digital product sales, transactions, and revenue |
| Forms Tracking | Form submissions across Gravity Forms, Contact Form 7, and more |
| Email Notifications | Automated weekly or monthly analytics reports to your inbox |
| Authors Tracking | Per-author performance metrics from a dedicated dashboard |
| Goals (Key Events) Dashboard | GA4 Key Events tracked directly inside WordPress |
| Campaigns Tracking | Marketing campaign performance via UTM parameters |
| Pixels Tracking | Meta Pixel, TikTok Pixel, and other ad pixels |
| Custom Dimensions | Author, category, post type, and other custom GA4 data |
| Events Tracking | Custom event tracking in a non-technical format |
| Google AMP | Accurate GA4 tracking on Accelerated Mobile Pages |
| LifterLMS | Course purchases, enrollments, and student engagement |
| LearnDash | Lesson progress, quiz completions, and course analytics |
| Paid Memberships Pro | Membership conversions, revenue, and member activity |
| Outbound Links Tracking | Clicks on links leaving your site |
| Affiliate Links Tracking | Clicks on affiliate links |
Analytify Free vs Pro: Which Version Is Right for You?
Choose Analytify Free if you run a personal blog or informational site and need to see traffic sources, top pages, and basic audience data — without eCommerce or form tracking.
Choose Analytify Pro if you run a WooCommerce store, sell digital products, track lead generation forms, manage campaigns, or need to report on author or content performance. Pro pays for itself when you can see which content and campaigns are actually generating revenue.
Frequently Asked Questions: Analytify Free vs Pro
If I switch from Analytify Free to Pro, will I keep all my previous data?
Yes, you can switch from Analytify Free to Pro without losing any data. Upgrade goes smoothly, and your old data will remain there.
Can I try out Analytify Pro for free?
Analytify Pro has no free trial. However, if you are unhappy with your purchase and an issue we are unable to resolve renders the system unusable, we are more than happy to provide a full refund within 14 days of your original purchase.
Can I use Analytify Pro with more than one website?
Yes, Analytify Pro offers plans with varying prices that work with multiple websites. The Startup plan supports up to 2 sites, the Agency plan supports unlimited sites with access to all premium addons, and the Developer plan supports unlimited sites with lifetime subscriptions.
Can I use Analytify to keep track of my custom events?
Yes, you can track custom events with Analytify Pro. It gives you more power and freedom over your analytics.
Do I need the technical knowledge to install Analytify on my WordPress site?
No, you don’t need any advanced technical knowledge to set up Analytify. The plugin has a friendly and easy-to-use interface and is easy to set up, so users of all technical skill levels can use it. See the setup guide: “How to Integrate Google Analytics 4 with Analytify.“
Ready to upgrade? See Analytify Pro plans and pricing.